The Copywriter Club Podcast

Copywriter Andrea Littell is the guest for the 167th episode of The Copywriter Club Podcast. As we’ve gotten to know Andrea over the past year and learned more about her accomplishments and struggles, it was obvious we needed to have her join us to talk about her business. This discussion covers a lot of ground, including: […] The post TCC Podcast #167: Finding Success When Things Go Wrong with Andrea Littell appeared first on The Copywriter Club.

Online Business Manager, Ashlee Berghoff, is our guest for the 166th episode of The Copywriter Club Podcast. Ashlee has helped a bunch of copywriters we know and like figure out how to make their businesses more profitable… and just as importantly, helped them focus on the work they are best at (while shifting other work to […] The post TCC Podcast #166: Getting More from Your Copywriting Business with Ashlee Berghoff appeared first on The Copywriter Club.

This one is wild. We invited Drayton Bird (who knew and worked with some of the original mad men) to join us for the 165th episode of The Copywriter Club Podcast. Drayton has been around the world of advertising and direct marketing since the 1960s and he has the stories to prove it. As we talked, […] The post TCC Podcast #165: The Most Interesting Man in the World with Drayton Bird appeared first on The Copywriter Club.

Want to get better at copy? Copywriter and author, Glenn Fisher, joined us for the 164th episode of The Copywriter Club Podcast to talk about how he became a copywriter and how he rapidly improved his skills. Today, Glenn teaches other how to start and get better at copywriting on his podcast, in speeches, and in […] The post TCC Podcast #164: The (not so) secret to getting better at copy with Glenn Fisher appeared first on The Copywriter Club.

Email copywriter Sarah Henson is our guest for the 163rd episode of The Copywriter Club Podcast. We first met Sarah a couple of years ago (at a copywriter conference) and have seen her make big changes in her business in the past year as a member of The Copywriter Think Tank. We asked Sarah about her […] The post TCC Podcast #163: Accomplishing Bigger Goals with Sarah Henson appeared first on The Copywriter Club.

Leadership coach, Tanya Geisler, is our guest for the 162nd episode of The Copywriter Club Podcast. It’s been more than 2 years since we spoke to Tanya last (all about the Imposter Complex) and we thought it was time to check back in and see what other issues she could help us deal with. And we’re […] The post TCC Podcast #162: Finding Your Brand of Joy with Tanya Geisler appeared first on The Copywriter Club.

Speaking coach and consultant, Lanie Presswood, is our guest for the 161st episode of The Copywriter Club podcast. Lanie coached both of us (Kira and Rob) as we scripted and delivered our presentations at our copywriting event, The Copywriter Club In Real Life. We asked Lanie to join us to talk about public speaking, what […] The post TCC Podcast #161: Up Your Speaking Game with Lanie Presswood appeared first on The Copywriter Club.

Brand expert and one-woman SNL skit, Rachael Kay Albers is our guest for the 160th episode of The Copywriter Club Podcast. Fitting all the characters Rachael plays on her YouTube channel into the TCC studio wasn’t easy, but we managed. In addition to meeting several of the characters from her show (hey, Rachael’s mom and […] The post TCC Podcast #160: Awkward Marketing with Rachael Kay Albers appeared first on The Copywriter Club.

Copywriter Matt Hall joins us in the studio for the 159th episode of The Copywriter Club Podcast. Matt is a member of The Copywriter Think Tank and has a ton of experience as a copywriter and agency owner. He’s worked in-house, as an agency employee, and has started his own agency—twice. Here’s what we talked about: […] The post TCC Podcast #159: 4 Ways to Work as a Copywriter with Matt Hall appeared first on The Copywriter Club.

Samar Owais, content expert and email copywriter is our guest for the 158th episode of The Copywriter Club Podcast. This one has been a long time coming… this is our fourth attempt to make this interview happen and it is worth the wait. Kira and Rob ask Samar about a lot of stuff from email to being […] The post TCC Podcast #158: From Content to Email with Samar Owais appeared first on The Copywriter Club.

Copywriter and expert cold emailer, Laura Lopuch, is our guest for the 157th episode of The Copywriter Club Podcast. In this interview, Kira, Rob and Laura covered a lot of ground when it comes to what to say when you're cold pitching new prospects. Here's a pretty good list of what we covered: •  the path Laura took from paralegal to copywriter •  what made her decide it was time for a job change •  how she attracted her first clients when she went out on her own •  how to cold pitch effectively •  the difference between personalization and relevance and why it matters •  the thing that no one talks about when it comes to cold emails •  what Laura does BEFORE she starts to write a cold pitch •  why you might need to indulge your inner stalker when you cold pitch •  how to tell if a potential client is ready to invest in what you can offer •  the best way to phrase the call to action so you get results •  the subject lines that work well—Laura’s “backslash secret” •  the ways a cold pitch email differs from a

Sometimes we like to try a little something different with the podcast and today’s interview is a bit different than our standard. Preacher, coach and copywriter Les Hughes is our guest for the 156th episode of The Copywriter Club Podcast. We talked to Les about ….. •  how awesome, giving and kind Kira is •  the […] The post TCC Podcast #156: An Unconventional Conversation with Les Hughes appeared first on The Copywriter Club.

Marketing OG, Nigel Stevens, is our guest for the 155th episode of The Copywriter Club Podcast. Nigel is in the middle of a move from Asia to Spain and we caught him as he was packing his bags to talk about the business he’s built, his experience in content marketing and SEO, and maybe most interesting… […] The post TCC Podcast #155: Leveling Up to Better Clients with Nigel Stevens appeared first on The Copywriter Club.

Copywriter and expert researcher, Hannah Shamji, joins us in the ultra-plush Copywriter Club studio for our 154th episode. Hannah has been making a name for her self doing research for Copyhackers Agency and we wanted to learn more about how she does it. We asked Hannah about: •  how she went from boring public policy […] The post TCC Podcast #154: How to improve the research process with Hannah Shamji appeared first on The Copywriter Club.

Conversion content writer, Doug Paton, is the guest for the 153rd episode of The Copywriter Club Podcast. We’ve known Doug since the beginning days of The Copywriter Club, so it’s about time we had him on the show to talk about his approach to content writing. We asked Doug all about: •  his favorite place to […] The post TCC Podcast #153: Conversion Content with Doug Paton appeared first on The Copywriter Club.

Continuing what’s been a bit of a theme on the show lately, we invited copywriter Mai-kee Tsang to talk about how to pitch podcasts for the 152nd episode of The Copywriter Club Podcast. Mai-kee recently set a goal to pitch 101 podcasts in 30 days, and she joined Kira and Rob to talk about how she […] The post TCC Podcast #152: How to Get Yourself on Podcasts with Mai-kee Tsang appeared first on The Copywriter Club.

Marketing strategist and event planner, Patsy Kenney, is our guest for the 151st episode of The Copywriter Club Podcast. Patsy is wrapping up a couple of transitions in her business, including combining her event planning business into an agency with two of her best friends. We asked Patsy about all the changes in her life and… […] The post TCC Podcast #151: The Power of Events with Patsy Kenney appeared first on The Copywriter Club.

For the 150th episode of The Copywriter Club Podcast, we asked public relations and podcast expert, Brigitte Lyons, to talk about the best ways to build authority. Brigitte has presented to our Think Tank and The Underground, but we felt like what she has to share is too good to keep secret. In this interview, we […] The post TCC Podcast #150: Building Authority Using Podcasts with Brigitte Lyons appeared first on The Copywriter Club.

This episode of The Copywriter Club Podcast, is all about The Copywriter Accelerator—the 16-week program designed to help “newish” copywriters build the foundations of a healthy business. Kira and Rob talk about what it includes and who it’s for in this short, informational episode. The Copywriter Accelerator opens up for new members on August 27 and […] The post TCC Podcast #150.5 The Copywriter Accelerator with Kira Hug and Rob Marsh appeared first on The Copywriter Club.

Copywriter Lindsay Hotmire is our guest for the 149th episode of The Copywriter Club Podcast. We’ve gotten to know Lindsay over the past six months as she’s made some big changes to her business—including dialing in her niche and reaching out to a new kind of client. She told us all about the process she has […] The post TCC Podcast #149: The Unbranding Process with Lindsay Hotmire appeared first on The Copywriter Club.