Heart-centred Business Podcast

Read the full article and grab the links at tashcorbin.com/441Have you ever created and started to promote an opt-in, but you just can't seem to grab audience attention?You pour your heart into making what you believe is an irresistible free resource, and yet sign-ups are scarce. If that sounds like you, then you're not alone, and in this episode, we are diving into this very issue.I've got a solution that's all about exploring different angles to promote your opt-in effectively. Buckle up because we are going to explore 10 fresh ways to get those sign-ups rolling!Let's do it!Freshen up to promote your opt-inIf you've gone to all the effort of creating an opt in, I want you to get the maximum number of people signed up for it as possible. But, how do you do it?!I'm willing to guess everyone has faced this challenge before, where you feel like you have shared promos for your freebie, promoted all you can, but it's just not getting traction. Often, the real reason it&apos

Full article and links available at tashcorbin.com/440Are you one of those people having sales calls where, by the end, the potential client seems interested but says they have other things to take care of first?I call this the sales call homework issue. You're giving them tasks or homework to do as a result of the sales call, and that's holding them back from deciding to invest in the offer you’re pitching. If this sounds familiar, this episode is packed with nuggets to help you out.It's also day 10 of #Tashmas, and there's something special for you—maybe a discount on a course?!Let’s dive in.What is the "Homework" Issue?When it comes to sales calls, homework issues can arise whether the calls are specifically to discuss a product or service, or they are a single session that then leads to a sales conversation towards the end. The homework issue is more common to crop up in free or paid sessions rather than short and sharp sales calls, but really all conversations can turn into

Read the full article and grab links at tashcorbin.com/439Do people really only value offers they've paid for?In this episode of the podcast, we're diving into a hot topic that fires me up: Do people really only value offers they've paid for?This common advice can mislead your marketing and sales, so we're going to set things straight.Shall we do it?The impact of pricing on valueToday, I want to unpack this idea that people value offers more if they pay for them, and the secondary advice to charge for what you might usually offer for free, so that people will actually value and complete it.I'm sure you've encountered these assertions that high ticket clients are superior and people seeking freebies are just wasting time. Some experts suggest charging for webinars rather than offering them free. While those strategies might work, they're often presented with blanket statements that carry judgment and privilege. The misconception is that if people pay, or spend more, they valu

Full article and show notes at tashcorbin.com/438Oooh it can be SO game-changing to go on retreat... but are you going on the right kind of retreat for your business needs? That's why I am going to unpack the three different types of business retreat for you! This episode of the Heart-Centred Business Podcast is quite special because I recorded it while on a solo retreat - and it's about retreats! So, let's dive in!The business retreat ... so good.Hosting and attending retreats have absolutely transformed my life and business. Since 2013, I've been to countless retreats, which have helped massively in up-leveling my strategy and planning. I've attended retreats for health, well-being, friendship, crafting, and all sorts of hobbies. Back when I was living in New Zealand, I made a ritual of going on a solo business retreat to Queenstown every 6-8 weeks.This ritual alone has contributed significantly to my business success.But here's the thing—retreats only rock when you choose the

Full article and shownotes available at tashcorbin.com/437If you've got yourself a speaking gig (or want to do more of them in 2025), then it's important you have a strategy to maximise the return on investment from these opportunities...And if you'd like my advice on how to do it, this podcast for you. Whether you're guesting on a podcast or speaking on stage, I'm here to help you get the most out of your efforts.... PLUS this is Day 7 of #Tashmas, so you know there's a gift included!But first: What is #Tashmas?I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! You get a daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a present every day! It could be a freebie, a special offer, a competition… something fun every single day.Let's dive in!Not everyone in the room is your ideal clientFirst things first: Whether you're speaking at an event or guesting on someone's podcast, not every person

Full article and shownotes available at tashcorbin.com/436Have you ever wished that something of yours would just... go viral on Facebook?Well... when you hear what happened when my FB Reel went viral earlier this year, you might just think otherwise! I am sharing the good, the bad and the painful ... AND... because it's Day 6 of #Tashmas, I have a special gift... of course!But first: What is #Tashmas?I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! You get a daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a present every day! It could be a freebie, a special offer, a competition… something fun every single day.Today, let’s map out some of the BENEFITS of being late to start your online business…Let me spill the tea!My unintended viral reelFirst things first, going viral was never even on my radar.Let me set the scene: it was July 2024 during the Olympics, and there was this hilarious reel going around of a gymnast landing

Full article and links available at: tashcorbin.com/435Virtual Retreat offer will be shared over on my FB Page! We all love a short-term income injection... but do you have a strategy that works?Or do you just panic and throw things at the internet when you've got an urgent crunch in your cashflow?Today, we're diving into my main short-term income strategies. If there have been moments where you wish you could just get that quick cash boost, then you’re in for a treat.And since it’s day 5 of #Tashmas, I've got a special treat for you too!But first: What is #Tashmas?I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! You get a daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a present every day! It could be a freebie, a special offer, a competition… something fun every single day.Today, let’s map out some of the BENEFITS of being late to start your online business…Let's dive right in.Fast money strategies? Totally

Full article and links available at: tashcorbin.com/434Grab the Quarterly Planning template at: tashcorbin.com/qplanI mean... could it be a BETTER podcast title? The stationery secret that has made me millions?Special shoutout to all my fellow stationery geeks because you are going to love this episode of the Heart-Centred Business Podcast. I'm diving into the stationery secret that has made me millions. Yep, you heard that right! If any of you need an excuse to go stationery shopping, this is it.Plus as it's Day 4 of #Tashmas I have a gift for you!But first: What is #Tashmas?I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! You get a daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a present every day! It could be a freebie, a special offer, a competition… something fun every single day.Today, we are looking at how STATIONERY makes us MONEY... I mean... COME ON!Let's jump in!Embracing my Love for StationeryBefore I

Full article and links available at tashcorbin.com/433Do you sometimes wonder whether you left it too late to start your business? The good news is that you're not alone, and there are benefits of being late to this online business party.That's exactly what I'm addressing in this episode of the Heart-Centred Business Podcast, and it's Day 3 of #Tashmas so there's a special gift in it for you as well!But first: What is #Tashmas?I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! You get a daily podcast episode, with a hot tip or practical strategy as per usual... but you ALSO get a present every day! It could be a freebie, a special offer, a competition... something fun every single day.Today, let's map out some of the BENEFITS of being late to start your online business...Let's dive in!Is it too late?You might think starting an online business now is daunting with all the competition and market saturation. Especially now that we're in

Full article and links available at tashcorbin.com/432Has something horrible happened that really derailed your momentum? I've got an entire episode about what to do when something horrible happens in business.And it's Day 2 of the #Tashmas series, which means I have a gift for you!But first: What is #Tashmas?I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! You get a daily podcast episode, with a hot tip or practical strategy as per usual... but you ALSO get a present every day! It could be a freebie, a special offer, a competition... something fun every single day.Today, let's explore what to do when something horrible happens in your business. It sounds intense, but don't stress; I've got your back with some down-to-earth strategies and resources you’ll love.Ready? Let's do it!Worrying about something horrible happeningIf you've only been in business for a short amount of time, you may have some fears about what might go wrong as a bu

Full article and links available at: tashcorbin.com/431 Is your end of day routine powerful? Do you have one?Welcome to the Heart-Centred Business Podcast with me, Tash Corbin! And this is the first of our 12 Days of #Tashmas for Christmas 2024!But first: What is #Tashmas?I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! You get a daily podcast episode, with a hot tip or practical strategy as per usual... but you ALSO get a present every day! It could be a freebie, a special offer, a competition... something fun every single day.I’m super-stoked to kick off the 12 days of #Tashmas with a little dive into what helps me be more productive AND effective - my end of day routine. This little ritual is like magic for productivity and helps me switch off work to truly enjoy life outside my business.The Routine That Grounds My DayNo matter what time I wrap up, my end of day routine is the same. Whether it's a quick ninety-minute morning or a full-day hustle, I stick to it. M

Full article and links available at: tashcorbin.com/430Links mentioned in this episode:Check out Episode 310: The steps to increasing your prices - tashcorbin.com/310Is it time for you to increase your prices? Not sure? Then today's episode will be perfect for you!  I have collected eight signs that it is absolutely time for you to look at increasing your prices.I think reviewing your prices consistently and looking for opportunities to increase your prices is really important, especially in the first few years of your business.We often under-price our services when we're first starting out. We would rather have a lot of clients who are paying us less than be top-tier pricing in the market.I think a lot of people also underestimate how much their audience might value the work that they do and the transformation that they facilitate.I'm definitely an advocate for consistently reviewing your prices and looking for evidence that it's time for you to increase them.In today's episode, I&ap

Full article and links available at: tashcorbin.com/429Links mentioned in this episode: Use my Kartra affiliate link when you're ready to sign up for an all-in-one hosting platform - tashcorbin.com/kartraCheck out Episode 416: How to validate your new offer - tashcorbin.com/416Join The Waitlist Toolkit waitlist - tashcorbin.com/waitlistIn today's episode, I'm going to share with you my top 8 course creation tips!If you've been thinking about creating an online course, this is going to be a super helpful and practical episode for you.This episode is for anyone who wants to create an online course. A lot of this will also relate to a membership or high-ticket group program, but some of it is more course-specific.Let's dive straight into my top 8 course creation tips...Show notes in full are at: tashcorbin.com/429Follow Tash on Facebook: facebook.com/tashcorbincoachingLet me know your thoughts via our Text FanMail!

Full article and links available at: tashcorbin.com/428Links mentioned in this episode:Grab my free Core Messaging Template: tashcorbin.com/coremessageFor today's episode, I want to start by asking you to imagine that you've been invited to this spectacular event at someone's house. When you arrive at their house, the front door is open. You wander in, keep calling out to see if anyone is around, and no one answers. No one comes to greet you at the door and you're unsure if you're even at the right place.That's exactly what happens when someone joins your mailing list and you don't welcome them to it.When someone joins your mailing list, it's usually because they want to come to a webinar of yours, or you've invited them to receive your newsletters. A welcome email or a welcome email sequence is the equivalent of meeting someone at the front door, making sure they're in the right place, and giving them the lay of the land.In today's episode, I'm goin

Full article and links available at: tashcorbin.com/427Links mentioned in this episode:Grab my free Nail Your Niche training - tashcorbin.com/nicheGrab my Core Messaging Template - tashcorbin.com/coremessageDo you feel frustrated that you seem to be attracting many people to your audience who aren't action-takers?They're not looking for someone to support them in solving this problem and achieving the goal. They're still stuck blaming other people and finding excuses, and they're just not necessarily the motivated, driven action-takers that you were hoping to attract to your business.If that's something you're finding a little frustrating, then this episode of the Heart-Centred Business Podcast is going to be super helpful for you.To attract action-takers, we first need to be very clear that this is part of your niche decisions.Your niche decisions are the foundations upon which you build your messaging... and your messaging is what attracts your audience. ...Show notes in full a

Full article and links available at: tashcorbin.com/426Links referenced in this episode:Grab my free Quarterly Planning Template and Process - tashcorbin.com/qplanJoin us in the year-long Heart-Centred Business Planning System - tashcorbin.com/plannerWhen you're putting together a business plan, one of the first things that you will do is write out what your goals are for your business. But in having facilitated the Heart-Centred Business Planner for over 10 years now, I have noticed that under the category of goals, people are mixing up two different things.Especially in business plans, they need to be separated. That's what we're going to do in this episode of the Heart-Centred Business Podcast!If I asked you what your business goals are right now, what are the sorts of things you would say?You might say that your goal is:Make $10,000 a monthCreate and launch an online coursePublish a bookGrow your mailing list to over 10,000 peopleActually, I have given you two examples of outcome goals and

Full article and links available at: tashcorbin.com/425Links mentioned in this episode:Grab my free Launch Basics training at: tashcorbin.com/basicsAre you launching an online course, membership or group program in the coming months? If so, you're going to love this episode of the Heart-Centred Business Podcast, because I'm sharing my top launch tips.I want to do a really practical episode of the podcast today, so I'm going to dive straight into my five launch tips, which will help you get more leads and more sales in your next launch....Show notes in full at: tashcorbin.com/425Follow Tash on Facebook: facebook.com/tashcorbincoachingLet me know your thoughts via our Text FanMail!

Full article and links available at: tashcorbin.com/424Links mentioned in this episode:Grab my FREE Quarterly Planning Template - tashcorbin.com/qplanJoin us for the year-long Heart-Centred Business Planning System - tashcorbin.com/plannerI am currently sitting on my office floor, which means it's time for a Podcarpet episode of the Heart-Centred Business Podcast! This is one of the chilled, relaxed, behind-the-scenes episodes, in which I'll share five surprising things that contribute significantly to my business results.Some people might see these five things as minuscule, weird or even challenges as a business owner, but they are major contributors.As we go through this episode, I want you to start thinking about what would be the equivalent for you. What are the things that have a surprisingly strong impact on your business results?Let's dive in!... full show notes available at: tashcorbin.com/424Follow Tash on Facebook: facebook.com/tashcorbincoachingLet me know your thoughts via our Text

Full article and links available at: tashcorbin.com/423Links mentioned in this episode:Check out episode 407: My consent-based sales conversation structure - tashcorbin.com/407Find out more about the Take Off program - tashcorbin.com/takeoffIn today's episode, I'm going to answer someone's question as a follow-up from my podcast episode about sales conversations. The question is: What makes a question a qualifying question?If you've checked out my episode about sales conversations, you'll know that in the sales process, one of the most important things that we need to do is ask quality qualifying questions.Someone reached out and said, "But how do I know whether it's a qualifying question or not?"I think that is such a juicy question, so I wanted to put an episode together for it.A super quick recap as to why we need to ask qualifying questions:Qualifying questions are one of the most effective ways to make sales using consent-based practices.One of the things that I lo

Full article and links can be found at: tashcorbin.com/422Links mentioned in this episode:Check out the Heart-Centred Business Planning System: tashcorbin.com/plannerGrab my free Quarterly Plan Template: tashcorbin.com/qplanIf you're listening to this podcast episode when it's released, that means you're here at one of my favourite times of the year... it's October!!!Here in the Southern Hemisphere, things are starting to warm up more consistently. We're also seeing Christmas decorations in the stores, and everyone's getting ready in the lead-up to Christmas. I've already put up my Christmas tree! (I needed it, so I just did it.)It's also one of my favourite times to be online because people start to ask questions about business planning.It's planner season!I've seen so many ads on socials for new and shiny planners. People are really starting to think about what they're going to do for their business plan for next year.The thing that I love about it is t