Heart-centred Business Podcast

Full article and links available at: tashcorbin.com/421Links mentioned in this episode:Episode 310: The steps to increasing your pricestashcorbin.com/310Skyrocket Sales - use the coupon code PODPRICE to get this self-study course for just AUD $29 (plus GST for Aussies) tashcorbin.com/skyrocketEpisode 405: Everything is content ... ? - Podcarpettashcorbin.com/405Episode 411: Are you sabotaging your own content?tashcorbin.com/411Episode 414: These opt-ins are a waste of timetashcorbin.com/414If you feel like being a business owner (especially an online business owner) requires you to be in a never-ending cycle of creating content over and over and over again, then you're going to love this episode of the Heart-Centred Business Podcast.First of all, we need to define what I mean by repurposing content.There is a difference between repurposing content and reusing/redistributing content exactly in its current form.For example, let's say that I share this podcast episode when it's first released, and

Full article and links available at: tashcorbin.com/420Links mentioned in this episode:Grab my free Fast-Track Your Business training - tashcorbin.com/fasttrackIf you were to ask a hundred different people what their top three pieces of advice for starting an online business are, I don't think you would be able to narrow it down to thirty consistent things.In fact, I would say the most common things shared by all of those different people would actually be lies.In this episode of the Heart-Centred Business Podcast, I'm going to share with you the ten lies that we believe about starting a business - that aren't true!They may have been true in the past (or they may not have been true in the past!) but they certainly are not true today.Show notes in full are at: tashcorbin.com/420Follow Tash on Facebook: facebook.com/tashcorbincoachingLet me know your thoughts via our Text FanMail!

Full show notes and all links at: tashcorbin.com/419This is the second podcast episode about the Heart-Centred Business Conference 2024.Last episode, I shared my big lessons from each speaker at the Heart-Centred Business Conference - you can catch up on that one at tashcorbin.com/418.In today's episode, I'm sharing some observations of what happened at conference, and my personal lessons from hosting conference and the cool things that happened there. This will give you another little insight into conference and behind the scenes in my business, and whether you run events yourself, or you're just interested in the changes I will be making, I think you'll find it particularly insightful.If you haven't yet got your ticket to 2025 Conference, jump in sooner rather than later - it looks like we will be sold out in the coming weeks!Tickets are at www.heartcentredbusinessconference.com  - if you cannot attend our in-person event, we also have our Virtual Conference in March 2025, and ticke

Full article and links available at: tashcorbin.com/418Links mentioned in this episode:Heart-Centred Business Conference 2025 Tickets: www.heartcentredbusinessconference.com The 2025 Heart-Centred Business Conference - Lessons from SpeakersNartarsha Bamblett's Acknowledgement of CountryI had a big realisation in the part about connection to culture, that whilst I don't necessarily feel a connection to culture related to my ancestral heritage, I do access connection via sub-cultures such as Taylor Swift and being a Formula 1 fan.Kerry Rowett on Aligning to Bigger GoalsMy biggest insight was realising that I downplay, or sometimes don't even share my goals in certain peer networks - for a range of different reasons, but mostly I can see it's a self-limiting mindset, and one I am committed to breaking through.Tina Tower on Organic Social Media StrategyI realised that I have had issues with my website since 2015 - and whilst I have had a few updates and upgrades, I have had it on my list to ov

Full article and show notes available at: tashcorbin.com/417Here for the links referenced in the show notes?Check out the Take Off program - tashcorbin.com/takeoffGrab my free Fast-Track Your Business training - tashcorbin.com/fasttrackSocial media can feel like an absolute minefield when it comes to reaching new audiences. There's one part of social media that I think people can find particularly frustrating: trying to tip the social media algorithms in their favour.In this episode of the Heart-Centred Business Podcast, I'm going to tell you how to tip the algorithms in your favour... not by jumping through a bunch of hoops and setting up 95,000 different rules for yourself. But by taking a long-term approach to your social media growth, and making sure that you make the algorithms your friend.Social media algorithms are very kind to me. But that's because I have been kind to them and I have always taken a long-term approach when it comes to tipping social media algorithms in my favour.If you

Full article and links available at: tashcorbin.com/416Here for the links referenced in the show notes?Join the waitlist for The Waitlist Kit: tashcorbin.com/waitlist(If you're listening to this months after it was released, click on the above link for the most up-to-date offer.)Have you got a juicy idea for a new offer that you want to get out to market as quickly as possible? Well in this episode, I'm going to encourage you to hold your horses for just a moment until you can validate your new offer...How would it feel if you could release your new offer out to market already knowing that your audience will love it, that you've got great messaging behind it, and that it's going to make sales?That's the difference between launching a validated offer versus launching a cold offer.In this episode of the Heart-Centred Business Podcast, I'm going to walk you through how to validate your new offer so that when you release it to market, you can be confident that it's going to sell

Full article and show notes available at: tashcorbin.com/415Here for the links referenced in the show notes?DM me on Facebook or Instagram to request the Hot Lead Bingo sheet:Facebook: facebook.com/tashcorbincoachingInstagram: instagram.com/tashcorbinEpisode 396: Using client testimonials and successes in your marketingListen or read at: tashcorbin.com/396Episode 407: My consent-based sales conversation structureListen or read at: tashcorbin.com/407Episode 370: The number 1 sales call mistake and how to fix itListen or read at: tashcorbin.com/370I have a blunt and potentially painful question to ask you: for all of the things that you do on social media, are you actually getting consistent hot leads from those actions?If the answer is no or not as many hot leads as you'd like, then you are going to love this episode of the Heart-Centred Business Podcast.I am going to walk you through how to get hot leads from what you do on social media... but it's going to be quite a different strategy to what you

Full article and links are available at: tashcorbin.com/414Here for the links referenced in the show notes?Join the Take Off program - tashcorbin.com/takeoffGrow Your Audience free training - tashcorbin.com/audienceNail Your Niche free training - tashcorbin.com/nicheIf time is of the essence for you to grow your business, you're going to be surprised by how helpful this episode of the Heart-Centred Business Podcast is... because I see far too many online business owners spending a lot of time making opt-ins that are actually a complete waste of their time and energy.We know that time is such an important resource for us. Not all list growth is created equal. Not all opt-ins are created equal.So stop wasting time on these opt-ins!Your time is one of your most important resources, especially as a business owner.I don't know many business owners who started their business so they could spend hours and hours a day wasting their time on things that don't create any traction.... show notes in full ar

Full article and links available at: tashcorbin.com/413Here for the links referenced in the show notes?Learn the first 10 ways to improve your reach and grow your audience - tashcorbin.com/401Check out episode 341: Building an epic business network - tashcorbin.com/341Grab my free Core Messaging Template - tashcorbin.com/coremessageIn today's episode of the Heart-Centred Business Podcast, we will continue on from a previous episode (which you can find here) where I will help you improve your reach and grow your audience.I have ten more ways that you can improve your reach.Before we dive into today's episode, I want to mention that a lot of the strategies I'm going to share with you today are more high connection, high conversion, and work best for offline businesses.Where you might have a brick-and-mortar business or a clinic, or you see people in person, these may be more effective for you.But I also think that sometimes we discount local connections and in-person connections for our online bu

Full article and links available at: tashcorbin.com/412Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageIn today's episode, I'm going to walk you through what makes great market research for online business.I'm also going to dispel some of those myths about what market research needs to involve so that you can understand how powerful market research can be and deepen your understanding of how you might go about it.I would pretty confidently guess that at this stage of life, you've likely experienced being part of someone else's market research multiple times.Your market research experience could be that you've:Had someone ask you a couple of questions as you walk past them in a shopping mallHad someone ring you and ask you "just three really quick questions" for their market researchFilled in a long unwieldy survey for some company whose mailing list you're subscribed to (shoutout to the airlines - the

Full article and links available at: tashcorbin.com/411Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageI'm not saying this because I want to make you fearful or worried in any way, shape or form, because I'm absolutely going to help you sort this out... but something that I have noticed for a lot of online marketers (particularly those who use content marketing and content creation as a way of attracting audience members and making sales) is that they are sabotaging the success of that content.They don't even realise that that's what they're doing.In this episode, I'm going to uncover and help you see how you might be sabotaging your content and fix it quickly, in a short, sharp episode.If you are someone who creates content - whether it's for social media, podcasts like this, blogs for your website, or webinars - I want you to check out this podcast episode so that we can ensure you're not sabotaging that

Full article and links are available at: tashcorbin.com/410Here for the links referenced in the show notes?Grab my free Quarterly Plan on a Page template - tashcorbin.com/qplanThis episode of the Heart-Centered Business Podcast comes with a warning label: As I join you from the floor of my office sitting on the carpet (yes, it's a Podcarpet episode!), I want you to know that listening to this episode may completely change your worldview, especially concerning the word lazy and being someone who embraces laziness.You've been warned!!!I want to talk to you today about my relationship with laziness and ease.Over the last few months, I have noticed in my group program calls, I have had to have this talk with many people over and over again.I figured it's time for us to bring this conversation to the podcast, so that we can all work a little less hard, be a little less burnt out, and at the same time, get better results and feel more successful. Isn't that what we all want?If that's what y

Full article and links available at: tashcorbin.com/409Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageHave you always wanted to craft the perfect tagline and elevator pitch for your business, so that you can concisely tell people exactly what your business is and get them excited to buy from you?If that is you, then you'll want to stay tuned for this episode of the Heart-Centred Business Podcast, because that is what I'm talking about today. This podcast episode is going to be a lot shorter than you think... because when it comes to creating the perfect tagline and elevator pitch for your business, it doesn't actually exist.Think about the famous taglines of businesses that first come to mind... the one I think of is from Nike - "Just Do It".Does it tell you anything about the product or business?That doesn't express the value proposition of buying Nike products. It doesn't tell you anything about the quality

Full article and links available at: tashcorbin.com/408Grab my free Quarterly Planning Template - tashcorbin.com/qplanJoin the waitlist for the Heart-Centred Business Planning System - tashcorbin.com/planner(Keep an eye out for my special end-of-financial-year offer if you join the waitlist before 30th June 2024)"I have too many things to do and not enough time to do them!"If that is something that has popped into your brain or out of your mouth in the last few months, know that you are not alone.It is a common challenge for business owners to feel like it's hard to stay on top of everything.The good news is that in this episode of the Heart-Centred Business Podcast, I'm going to share with you how to stay on top of all the things.I have some very practical strategies for you.Before we dive in, I want to acknowledge that as a business owner, there's always more that you can be doing.If you told me you had 28 days straight to work solely on growing your business, I could fill that 28 d

Full article and links available at: tashcorbin.com/407Here for the links referenced in the show notes?Search for 'Consent' in the podcast to learn more about consent-based marketing - tashcorbin.com/searchEpisode 274: What should you do if they say "I can't afford it"? - tashcorbin.com/274Core Messaging template free resource - tashcorbin.com/coremessage What do you think is the number one strategy that I use to make sales in my business? Whether it's selling a group program like the Take Off program, or selling a VIP package to work with me, what do you think gets the most sales for me in my business?You might be surprised to learn that even at this stage of my business, my number one strategy is sales conversations.My number one sales strategy is talking to people one-on-one (whether it's in writing or on a Zoom call), making sure that I understand what it is that they're looking for, what they need and what they're struggling with, and then helping them to work

Full article and links available at: tashcorbin.com/406Here for the links referenced in the show notes?Fast-Track Your Business free training - tashcorbin.com/fasttrackHave you ever worked with a mentor or done a course, and you worked so hard to follow the steps and implement the strategy perfectly... yet you didn't get the results?This episode of the Heart-Centred Business Podcast is going to help you navigate that experience!You'll understand where the result may be missing, and how to move forward in a way that ensures you don't make it mean that you're just "not meant to be successful" and everything comes down to you being a failure.I've got some big advice for when you follow the steps but you don't get the results...You may have had this experience before where you've done a group course, and it feels like the strategies work for other people, but they just don't work for you.Why is it that when you do the exact same thing as someone else, you're

Full article and links available at: tashcorbin.com/405Here for the links referenced in the show notes?Ask a Question for the podcast: tashcorbin.com/questionDM me on Instagram or Facebook with your follow-up questions:instagram.com/tashcorbinfacebook.com/tashcorbincoachingIt's time for another Podcarpet! I'm currently sitting on the carpet in my office, and in today's episode, I want to talk about this concept that everything is content.There's an audio that people use on Instagram (I think it comes from TikTok, but I watch TikToks three months later on Instagram like a genuine 40-something-year-old) that sings "Everything is content. Everything is content. Don't forget to film it. Don't forget to film it."This has been a topic of conversation a few times in different circles that I am very honoured and so fortunate to be part of.One of those is a masterminding group with a few very successful business owners from Australia and overseas. We had a conversation two years

Full article and links available at: tashcorbin.com/404Here for the links referenced in the show notes?Jump on the 2025 Heart-Centred Business Planning System waitlist - tashcorbin.com/plannerGrab the free Quarterly Planning Template - tashcorbin.com/qplanAsk a question on the podcast - tashcorbin.com/questionIn today's episode, I'm going to share with you why my planning system works for entrepreneurs.This episode is a little different because I want to talk about it through the lens of one of my products.But I'm not doing that in order to promote my planning system to you. You are welcome to sign up for the waitlist at tashcorbin.com/planner, but I am releasing this episode as far away from planning time and the promotion of my planner as you could probably get in my business.I'm doing this because I think it's really helpful for you to create a strategy, process or structure around your own planning that works for you.I'm going to share with you why my planning system really w

Full article and links available at: tashcorbin.com/403Here for the links referenced in the show notes?Episode 394: Why I don't (often) recommend charging for webinars - tashcorbin.com/394Sign up for a free Airtable account using my referral link: airtable.com/invite/r/3bN0lZh2Core Message template free training: tashcorbin.com/coremessageGet the best possible price for Skyrocket Sales using the coupon code PODPRICE - tashcorbin.com/skyrocketIn a recent episode of the podcast, I talked about why I don't recommend charging for webinars (most of the time). In response to that podcast episode, I've received so much feedback and so many follow-up questions. One of the most common questions that people asked was about the upsell - specifically, how they CAN upsell from low-ticket.In this episode of the Heart-Centred Business Podcast, I'm going to break down how you upsell from a low-ticket product with integrity and using consent-based marketing practices.This is a very practical episode that&a

Full article and links available at: tashcorbin.com/402Here for the links referenced in the show notes?Side-Hustle Success: Limited free spaces available at this post: CLICK ME(If you’ve missed out, still comment and we can let you know if free spaces are still available elsewhere, or send you a discount coupon)I don't know about you but I get SO frustrated when I hear business mentors and marketing strategists giving business advice online, who seem to assume that everyone has 12 hours a day, seven days a week that they can pour into their business. It doesn't take into account anyone wanting to start a business with limited time.At least I assume that that's what they're saying, because when they talk about all the things that you HAVE to be doing, otherwise you're leaving money on the table and you'll never be successful in business, there's no way you can jam all of that in if you've got limited time.In today's episode, I'm going to talk to you about start