Thrive By Design: Business, Marketing And Lifestyle Strategies For Your Jewelry Brand To Flourish And Thrive

What would happen to your business if you couldn't work for a month? What if your social media got hacked tomorrow? What if a business partner suddenly passed away?These aren't comfortable questions, but they're the ones Erin Pelicano wishes she'd asked herself before 2020. That's when, in the middle of a global pandemic with three kids in virtual school, she was diagnosed with stage 3 colon cancer at just 43 years old. With no family history and a clean bill of health, Erin's world turned upside down. Her full-time job became survival, and her jewelry business had to run on part-time energy.In this powerful conversation, Erin shares her journey from health crisis to business resilience advocate. She opens up about what it's really like to fight for your life while trying to keep your business alive, and why most small business owners are dangerously unprepared for unexpected disruptions. Whether it's a medical emergency, a cybersecurity breach, or a rogue customer tryi

What if the thing holding you back isn't a lack of strategy but a part of you that's still scared?In this episode, I sit down with Jackie McDonald, an EFT tapping expert who helped me have one of the most profound breakthroughs I've experienced in years. Jackie teaches a unique form of tapping called "parts of self" work that helps you meet the version of you that's scared, stuck, or holding you back and integrate her so you can finally move forward.We go deep on why your body has to be on board with who you're becoming, how Jackie's dad manifested $250,000 in an hour (yes, really), and we even do a live tapping session you can follow along with to release the fear of judgment and step into your wildly wealthy woman era.If you've ever felt the pull toward something bigger but couldn't shake the fear, perfectionism, or self-doubt, this episode is for you.In this episode, you'll discover:[06:32] How Jackie found EFT tapping during one of the darkest seasons

What happens when success feels like a beautiful prison? Australian jewelry designer Scosha shares her raw journey of building a 20-year jewelry empire while navigating financial crashes, celebrity endorsements, cancer, divorce, and ultimately the healing that set her free. From accidentally starting her business with macrame learned in Brazil to working with brands like Ralph Lauren and getting Brad Pitt wearing her jewelry, Scosha's story isn't just about business growth but about choosing authenticity over approval.In this deeply personal conversation, Scosha reveals why her business actually grew during the 2008 crisis, how a breast cancer diagnosis became "the gift that changed everything," and why she left a 20-year marriage to dive into plant medicine healing. She discusses setting boundaries with family after decades of people-pleasing, her unique jewelry philosophy of making "the value of gold and string equal," and her new venture Shama Shama Productions focused on help

Sue Bryce didn't sugarcoat anything in this raw, transformative conversation about what it really takes to build wealth as a creative entrepreneur. From scraping by on $400 a week as a talented photographer to selling her photography education business for eight figures, Sue shares the brutal truths most artists never hear about pricing, selling, and building a sustainable creative business.This episode tackles the biggest challenges creative entrepreneurs face: charging what you're worth, the difference between personal brand vs. business, why most creative business partnerships fail, and how to sell your art without selling your soul. Sue reveals her 7-year creative cycles, shares why she believes "creation is the opposite of competition," and delivers the hard truths about what separates struggling artists from wealthy ones.If you're ready to stop playing small with your creative work and start building real wealth from your art, this episode will shift everything you believe about

What happens when a doctor tells you to "just sit on the couch and don't do anything" because you're so burned out you might break? That's exactly what happened to Aaron Wagner during his darkest days as a middle manager. Today, he's transformed that pain into purpose, building Lead from WithN - a coaching practice that's revolutionizing how we support the forgotten leaders stuck in the middle.In this raw and transformative conversation, Aaron shares his journey from corporate burnout to becoming the champion that 70% of unsupported middle managers desperately need. We dive deep into his three-pillar Middle Manager Success Framework (Lead Yourself, Lead Others, Lead with Impact), explore the Working Genius model that's changing how teams function, and discover why traditional leadership books fail the people who need them most. Plus, Aaron opens up about his experience in my Art of Reinvention program and how it helped him see patterns in his life he'd never notice

Ever feel like you're a hundred ping pong balls bouncing around in a room? Kerri Jarrett gets it. This master-level stylist turned trichologist was drowning in her own multi-passionate chaos until she discovered how to weave everything together into something powerful. In this episode, Kerri shares her incredible journey from feeling scattered and depressed to becoming a pioneer in the hair loss industry.We dive deep into the fascinating world of trichology, the science behind hair loss that bridges the gap between cosmetology and dermatology. Kerri breaks down the four types of stress that cause hair loss (spoiler: it's not just what you think), how epigenetics plays a role in hair health, and why those expensive hair growth shampoos probably aren't working. Plus, she reveals how finding her authentic voice through The Art of Reinvention program helped her create a revolutionary platform that's connecting trichology experts worldwide.Ready to turn your scattered energy into strategic purp

What if the biggest thing blocking your success is the 5-inch gap between your ears?I had one of those conversations that leaves you staring at the wall afterward. Brain rewiring expert Mindi Huebner accidentally started rewiring my relationship with rest and productivity during what was supposed to be a casual catch-up call. She told me about a client who wanted seven figures but could only work 25 hours a week. One 15-minute session later, that limiting belief vanished and she hit a million dollars in three months.Mindi reveals why mindset and identity are completely different, her 24-karat identity framework, and how to spot when you're stuck in an identity box. You'll discover why rest breeds creativity, simple language swaps that rewire your brain, and how to replace "should have" thinking with future-focused language. If success feels heavy or you're working harder than you should for results, this conversation will shift what you see as possible.In this episode, you’ll learn:[2

What happens when a successful entrepreneur hits a wall after 20 years in business? My dear friend Dana Obleman knows this feeling intimately. She's the genius behind Sleep Sense, training sleep consultants in 45 countries and literally saving parents' sanity worldwide. But after two decades, she hit a wall that knocked the wind right out of her.Dana's getting raw and real about what burnout recovery for entrepreneurs actually looks like when you're already "successful" on paper. We're talking about that soul-deep exhaustion that comes from doing the same thing over and over, even when it's working. She shares the exact moment everything shifted for her when she remembered that your natural gifts aren't accidents.If you're wondering where your spark went or feeling like you're just going through the motions, this episode is going to hit different. Dana doesn't sugarcoat the struggle, but she also shows you exactly how to find your way back to what li

Feeling successful on paper but completely uninspired? You're not broken – you've just shifted from creator energy to competition energy, and it's killing your creative fire.In this powerful solo episode, I reveal why so many high-achievers are burning out despite their success and share three incredible transformation stories of clients who got back into alignment with their creative gifts. From Dana hitting rock bottom to reaching her sales goals, to Stacey selling her agency to 100 buyers – these stories prove that when you operate from creator energy (love) instead of competition energy (fear), money flows naturally.Ready to stop competing and start creating? I'm sharing practical daily shifts to reclaim your creative life force and design a business you actually love.In this episode, you’ll learn:[05:59] The misalignment trap: When success doesn't light you up[08:30] Dana's transformation story: From rock bottom to sales goals[11:45] Stacey's exit strategy: 100 buyers a

When jewelry designer Shirley Larkan realized she was unconsciously sabotaging her own success, everything changed. At 53, she decided to stop hiding and joined the Art of Reinvention program – what happened next transformed not just her business, but her entire life.In this episode, you'll discover how Shirley broke free from 53 years of limiting patterns, doubled her prices without client pushback, and created a thriving custom talisman jewelry business that attracts safari lodges and transforms lives.In this episode, you'll learn:[5:21] The internal shift that started Shirley's transformation journey[9:19] How she was unconsciously creating situations to avoid success[12:06] The moment safari lodges started approaching her for custom work[13:10] Why she decided to outsource manufacturing and focus on client relationships[16:41] How transforming her pricing mindset attracted better clients[25:48] Her powerful talisman design process that marks life transitions[26:56] The meaningful symbolism

What happens when you've built something successful, but your soul is calling for something bigger? This week, I'm sitting down with Stacey Owen, founder of Hey Silly Rebel and Sacred Money Archetype coach, who made the most courageous decision of her entrepreneurial journey: selling her thriving marketing agency to step into the unknown.Stacey shares how my Art of Reinvention program helped her navigate this transition with clarity and courage. She talks about being "in the process of being in process," separating your identity from your business success, and why sometimes the scariest question isn't "Can I do this?" but "Is this possible for me?"Whether you're a seasoned entrepreneur feeling called to your next evolution or someone who knows there's something bigger waiting for you, Stacey's story will remind you that reinvention isn't about starting from scratch. It's about honoring who you're becoming.In this episode, you’ll learn:

Ever wonder why some businesses effortlessly attract customers while others struggle to make sales? The secret isn't in your product features, fancy bonuses, or even your methodology. It's in understanding the transformation your customers are truly buying.In this game-changing conversation, I sit down with my dear friend Stacey Brass-Russell, a former Broadway performer turned business transformation expert who completely flips your understanding of sales and customer psychology. Stacey shares her jaw-dropping story of spending $8,000 on a Cartier bracelet (spoiler: it had nothing to do with needing jewelry) and reveals exactly why your customers aren't buying what you think they're buying.From the neuroscience of why brains resist change to her powerful Four Pillars of Value framework, this episode will revolutionize how you think about messaging, sales conversations, and what your customers actually want. Whether you're selling jewelry, coaching, or any other product or service, St

What happens when an operations consultant who's been hiding behind other brands finally decides she's ready to be seen? In this deeply honest conversation, Heather Noska shares her journey from working in the shadows to stepping fully into her power as a business owner and leader. After years of successful consulting work, she realized she was being "tucked away in the back of a closet" – and that awakening changed everything.This episode is packed with tactical insights about scaling startups, empowering your team, and navigating the uncomfortable but necessary growth that comes with visibility. Whether you're stuck in the daily grind or ready to step out from behind your brand, Heather's transformation story offers both inspiration and practical wisdom for breaking free from small business invisibility.In this episode, you’ll learn:03:31 - Why startups hire Heather (the sweet spot moment)08:20 - How to get leaders out of the daily grind15:09 - Shifting toxic company culture fr

There's a version of you who already has everything you desire, and she's not that far away. In this deeply transformational episode, I get raw about my own reinvention journey and walk you through the exact framework that helped my clients step into their next level. From my 7-figure jewelry business collapse in 2008 to building a multi-million dollar education company, I'm living proof that your biggest breakdowns can become your greatest breakthroughs.I break down my four-pillar framework: Activating Your Edge (embodying your future self), Claiming Your Worth (stopping scarcity negotiations), Amplifying Your Voice (sharing the truth you're afraid to speak), and Moving Like Her (taking action from your expanded self). This isn't just another mindset episode. It's my call to you to stop waiting for permission and start embodying the woman who already has what you want.In this episode, you'll learn:[11:49] My jewelry business story and the power of embodiment visualization[1

Tired of being the bottleneck in your own business? Leadership expert Elizabeth Hartke is here with some tough love about why you're stuck in busy work instead of stepping into your power as a visionary CEO.After 12+ years of advising ambitious entrepreneurs (including John C. Maxwell!), Liz has cracked the code on scaling yourself before scaling your business. Spoiler alert: You're probably spending 95% of your time on things that aren't CEO-level work, and it's keeping you stuck in maintenance mode instead of true prosperity.Liz breaks down exactly how to shift from surviving your business to becoming the leader it actually needs. Think game-changing schedule blocks, the one question that separates dreamers from doers, and why your calling might require more disruption than you're ready for.This conversation will change how you show up in your business and your life.In this episode, you’ll learn:[5:38] Why 95% of entrepreneurs aren't actually doing CEO work (and what to do inst

Catherine Licari is proof that creatives can absolutely master money. From working at W Magazine to getting her MBA at Columbia, she's now helping thousands of creative entrepreneurs through Cash Flow for Creatives and her bestselling Small Business Planner. In this conversation, we tackle why creatives are conditioned to fear finances, the real truth about business funding, and how to make financial planning beautiful and accessible.In this episode, you’ll learn;[03:45] How Catherine went from fashion magazines to finance mastery[12:30] Why retail businesses are tougher than most people realize[18:20] The inventory mistake that can kill your business overnight[25:15] Why creative people were conditioned to fear money[31:40] The three types of business funding (and which one you actually need)[39:25] How to build relationships with small business bankers[45:50] The psychology behind pricing your products right[52:20] Why beautiful financial tools actually work betterHere are the resources mentioned in th

What if the most traumatic moment of your childhood became the foundation for your entrepreneurial success? That's exactly what happened to business mentor and my dear friend, Danielle McKinley, who turned a devastating conversation with her mother into a million-dollar mindset.In this raw and transformative episode, Danielle shares the exact moment at age 8 when she promised herself that money would never dictate her choices again. From building and selling a software company to helping entrepreneurs rewrite their limiting money stories, Danielle's journey proves that our biggest wounds can become our greatest wisdom.Tracy gets vulnerable about her own money story around the 2008 bankruptcy that still triggers her today, and Danielle introduces her provocative "Thank Assholes" philosophy that will completely shift how you view difficult people in your life.In this episode, you'll learn:[05:35] The childhood conversation that sparked Danielle's entrepreneurial drive and how traum

Ready to stop hiding behind your bench and start building a personal brand that drives sales? In this transformative episode, Tracy sits down with Taylor Smith, founder of The Power Table and self-proclaimed "pivot queen," to uncover why personal branding isn't just nice-to-have; it's essential for standing out in today's saturated market.Taylor shares her journey from college professor to multi-six-figure entrepreneur across physical products, digital courses, and coaching, revealing how embracing her pivot story became her greatest business asset. If you've ever felt like your varied experience makes you "flaky" or wondered how to separate yourself from your business, this episode will completely shift your perspective.Discover the five personal branding secrets that help creative entrepreneurs attract their ideal customers, build authentic connections, and increase profitability—all while staying true to who you are.In this episode, you’ll learn:[8:00] Why hiding beh

What happens when you face your deepest fears, make radical changes, and emerge stronger than ever? In this deeply personal episode, I'm pulling back the curtain on one of the most challenging seasons of my entrepreneurial journey and the incredible transformation that followed.Join me alongside my head coaches Dawn DiGesare and Chelsea Farmer as we reveal the complete evolution of Flourish & Thrive Academy. From consolidating four separate communities into one powerhouse collective to launching the game changing Desire AI tool, this episode is packed with vulnerable storytelling, strategic insights, and a bold vision for the future of creative entrepreneurship.Whether you're a jewelry designer feeling stuck in your marketing, a creative entrepreneur ready to scale, or someone navigating your own season of reinvention, this episode will inspire you to embrace change, leverage AI strategically, and remember that community and human connection remain irreplaceable in our digital age.In this episod

Ever feel like you're swimming against the current in your business? In this episode, Tracy interviews Erin Claire Jones, one of the world's leading Human Design experts, about how understanding your unique design can transform your decision-making and business approach. Erin shares her journey from a chance NYC encounter to pioneering accessible Human Design education for hundreds of thousands worldwide.Discover the five Human Design types, decision-making authorities, and how your profile numbers reveal your life phases. Whether you're a Generator who responds to opportunities or a Projector who guides through invitation, this conversation provides practical insights for working with your natural energy instead of against it.In This Episode, You'll Learn:[5:54] The five Human Design types and how each one is wired to thrive[20:48] Decision-making strategies: Why some people should sleep on decisions while others trust their gut instantly[28:44] The seven authorities and how to know which