Sinopsis
Join Stacy Jones, the CEO and founder of Los Angeles entertainment agency Hollywood Branded. Learn from her 20 years of experience as she shares top notched advice on marketing best practices for brands and walks you through how to leverage entertainment content and influencer partnerships to increase your brands overall consumer engagement and most importantly, your sales.
Episodios
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Product Placement Trade Out Opportunities in Hollywood TV and Film
07/06/2018 Duración: 10minIn this episode, Stacy talks to you about product placement trade out opportunities in Hollywood!
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Did The Brand Pay For The Celebrity To Hold That?
30/05/2018 Duración: 07minIn this episode, Stacy helps to explain how some celebrities are paid to hold a brand with paparazzi hired to take the perfect shot in order to share it with media outlets.
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18 Ways Tech Brands Can Leverage Content Marketing To Make Sales Happen: Part 2
23/05/2018 Duración: 12minIn this episode, Stacy talks to you about even more ways that tech brands can leverage content marketing to help drive brand awareness and trigger sales.
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18 Ways Tech Brands Can Leverage Content Marketing To Make Sales Happen: Part 1
17/05/2018 Duración: 15minIn this episode, Stacy shares how tech brands can leverage content marketing to help drive brand awareness and trigger sales.
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Cannabis and Product Placement Content Marketing Partnerships
09/05/2018 Duración: 09minIn this episode, Stacy talks to you about how cannabis brands have been able to stand out and gain brand awareness through product placement content marketing partnerships.
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PR For Medical Practices Part 4
02/05/2018 Duración: 09minIn the conclusion to a four-part podcast series, Stacy provides you with very easy steps for you and your team to incorporate PR into your own company to help drive media awareness and make your appointment books even busier!
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PR For Medical Practices - Part 3
25/04/2018 Duración: 12minIn part three of this four-part podcast, Stacy shows you how to write a press release that can help you get media coverage for your medical practice.
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PR For Medical Practices - Part 2
18/04/2018 Duración: 13minIn part two of this four-part series, Stacy shows you how to make sure your medical practice website is ready for a journalist.
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PR For Medical Practices - Part 1
11/04/2018 Duración: 15minIn this episode, Stacy shares the tools you'll need to create a PR program for your medical practice, and why it is just so important for your company to have a PR plan in place.
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Celebrity Endorsements And The Olympics
04/04/2018 Duración: 10minIn this episode, Stacy talks to you about some of the Olympic celebrity endorsement partnerships that were launched during the 2018 Winter Olympics.
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Our Entertainment Marketing Survey Results
28/03/2018 Duración: 09minIn this episode, Stacy continues the discussion from last week about our entertainment marketing survey and what it revealed about how brands and their agencies approach product placement to ensure success.
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A Look Inside Our Entertainment Marketing Survey
21/03/2018 Duración: 08minIn this episode, Stacy sheds light on the survey our agency launched on entertainment marketing that was created to better understand market perception on product placement and celebrity endorsements by brands and their agencies. And boy, did it have some interesting reveals!
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Branding At The Oscars - Walmart short form branded content
14/03/2018 Duración: 09minIn this episode, Stacy continues the conversation from last week about Oscar no-fee brand moments from the 90th Academy Awards, and specifically about Walmart’s sponsored short form branded content.
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Branded At The Oscars
07/03/2018 Duración: 12minWelcome to another episode of Marketing Mistakes (And How To Avoid Them). In this episode, Stacy talks about Oscar brand moments from the 90th Academy Awards, and how a few brands won some major global exposure.
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7 Reasons Why We Blog
01/03/2018 Duración: 15minIn this episode, Stacy dishes out the seven reasons why our agency blogs.
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The Truth About Independent Films and Brand Partnerships
22/02/2018 Duración: 11minIn this episode, Stacy shares the truth about working with independent films and brand partnerships.
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5 Ways To Evaluate If Your Content Is A Good Brand Vehicle For Product Placement
14/02/2018 Duración: 05minIn this episode, Stacy discusses the 5 ways producers can evaluate if their content is a good brand vehicle for product placement.
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How Influencers Buy Fake Followers And Why Brand Marketers Should Care
07/02/2018 Duración: 10minIn this episode, Stacy explains how you can protect your brand from phony influencers, how a fake follower purchase platform works, and give you more insight of what to know and what to watch out for! Great stuff, right?!
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4 Reasons Why Productions Use Product Placement
31/01/2018 Duración: 06minIn this episode, Stacy explains the four reasons why productions want to use product placement.
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What Makes Partnering With A Production Worth It To A Brand
24/01/2018 Duración: 06minIn this episode, Stacy explains what makes a TV or film product placement deal worth doing for a brand.