Thrive By Design: Business, Marketing And Lifestyle Strategies For Your Jewelry Brand To Flourish And Thrive

Today my friend Zach Rehder is giving you an on-demand tool to use whenever you need a little grounding for yourself and your business!  In this bonus episode of the Thrive by Design Podcast, Zach walks us through a beautiful breathwork meditation! Be sure to keep this short and simple session on hand for when you ever need to step back and take a few minutes to relax and reset!  It helps you: Hone in on an area of your life or business you’d like to change right now Let go of control and open space to let in healing Let go of stress, burdens, and overwhelm you’re carrying Focus on what your business is inviting you to feel I recommended that you do this at a place where you can let go of everything for a few moments and even close your eyes - so not while you’re focusing on something else that needs your attention.  Join me on Thrive by Design for podcast episode 442’s bonus! Here are the resources mentioned in the show: Zach’s Website Are you enjoying the podcast? We’d be so grateful if you gave u

In today’s episode, we’re switching things up! We dive into an incredibly important topic - how every business owner needs to uplevel their mindset when it comes to money, once they hit their next level of growth.  The thing is, we all have a glass ceiling that we eventually hit. When we hit an upper limit, we sometimes do things to self-sabotage or something explodes in our life and our business. That’s why mindset work is vital. Every one of us will face times when we need to break through our glass ceilings to get to the next level.  This is so close to my heart because this topic has been coming up a lot lately in our community. So many are struggling with their mindset around money, and it’s literally keeping them from growing. As I thought about this, I started looking at the goldmine of books in my Audible library on money mindset. So today is all about inviting you to binge-read them with me right now! I promise they’ll help you grow in ways you never thought possible and change the whole way you appr

What do you do when you’re out of alignment with your biz and trying to get it to do something it’s not meant to do? In the latest episode of the Thrive by Design Podcast, I chat with my dear friend, Zach Rehder, who is a breathwork facilitator, intuitive healer, and an amazing soul who works with deep trauma. He’s helped me through some of the hardest moments of my life when I was in a deep state of burnout.  Understanding how to navigate when you’re at odds with your business and caught in the middle of a toxic relationship with it will make or break your business and goals!    We talk about: What you need to change before you can show up differently.  How treating your business like a tool is holding you back. Why you should embrace discomfort as often as possible.  More wisdom that saved my own business!    Today’s episode is incredible because Zach walks you through the very same process that he put me through! Get ready to become BFFs with your business so that you can do the things that you’r

Ready to create financial freedom, flexibility, wealth, and space in your life to do those things you want to do?  In the latest episode of Thrive by Design Podcast, I talk about the takeaways from my Momentum + Mastermind Retreat. These takeaways created a huge shift in me over this weekend. I feel very relaxed and grounded - like anything is possible and opportunities just keep flowing in!  These are life-changing for you as well if you’re up to big things and ready to grow, scale, optimize your business, live your best life, and do all things. I talk about: Why resistance forces out abundance. How we find magic when we deal with the hard stuff. One of the most powerful tools in abundance and manifestation that I use. More takeaways to truly change your life and business!  If you’re ready to fully embrace the highly creative person you are and really get to the next level in your business, make time for today’s episode because I promise you we are unearthing golden game-changers for you.  Join me

Are you ready to create style magnetism for your brand? In the latest episode of the Thrive by Design Podcast, I chat with Chellie Carlson - a transformational wardrobe stylist who revolutionizes your closest and confidence so you can reveal your most aligned and empowered self! We dive into how to play a bigger game and stop hiding behind what you currently have.  She hones in on how to show up in the world, attract your perfect customers, and up-level as a business owner, entrepreneur, and someone who is doing great things. We talk about: How to build trust through your wardrobe. Why dressing better enables you to make more money. How to dress for the life you want to create. More tips for building a wardrobe that teaches others how to treat you! Today is all about what you need to shift in order to elevate and how to dress your brand and magnetize your clients with your style! Is it time to show up differently to your customers  and step into the life you want to live? I can’t wait to deep-dive i

Do you know how to protect yourself when using AI (and how to protect your work from others using AI)? In the latest episode of the Thrive by Design Podcast, I chat with my good friend Lisa Fraley, a legal coach. She talks about how to steer clear of the plagiarism, stealing, and copyright and trademark infringement accusations that are happening around AI and tools such as ChatGPT right now. She gives crucial, need-to-know tips on protecting yourself and your business! We talk about: How to protect yourself from getting sued.  How to protect your own work from others trying to take ownership of it. The key to ethically creating content on AI. More tips to keep you from being sued or having your work stolen. Don’t put off watching today’s episode because protecting yourself from getting sued isn’t something you want to put off learning about, trust me! None of us want to unknowingly plagiarize something, borrow someone’s copyright, or use a trademark that we’re not supposed to and as a result risk g

Want to use amazing branded photographs to take your business to the next level, regardless of where you’re at? In the latest episode of the Thrive by Design Podcast, I chat with Auguste Chocianaite - a wildly successful jewelry brand photographer who shares how to start attracting higher-paying customers with amazing branded photography! The best part? She gives step-by-step easy tips on how to do beautiful jewelry photography yourself and save money!  We talk about: The key components of every jewelry photograph to make it sell.   Photography red flags that chase away customers! One of her secrets to increasing sales conversions by 34%!  More easy tips to make your branding pop! Today’s episode is huge because if the images you’re taking of your jewelry don’t have a branding backbone, you can’t create photographs that sell your jewelry to your clients.  I’m so excited for you to soak up game-changing wisdom and techniques for taking your jewelry business to the six or seven-figure route! Join me o

Discover the hidden potential of Instagram SEO! Join us for episode 436 of the Thrive by Design podcast as we dive into the world of SEO, shedding light on its transformative role in expanding your reach and growing your audience, particularly on Instagram. Explore the uncharted territory of Instagram SEO, where we unravel its significance in boosting visibility and discoverability through the platform's search bar. It's not just about Google anymore. Instagram SEO's ranking factors, including relevance, user activity, and search results, are paramount for engagement and growth. In this eye-opening episode you’ll discover how to enhance your discoverability on Instagram, harness Instagram's advanced settings for SEO and tap into the art of crafting winning captions to captivate your audienc When you invest time in researching keywords and devising an SEO-focused content strategy, your audience, email list, and sales will skyrocket!  Tune in to podcast episode 436 today to learn how to leve

Join us for an inspiring podcast episode with Stephanie Howell, the founder of S Howell Studios. Stephanie's jewelry creations are inspired by the beauty of the natural world, encouraging us to find wonder in life's simplest moments. Stephanie's journey into jewelry-making began in college, and her love for the craft eventually led her to launch her own jewelry business. Today, she shares her story of how she used the knowledge gained from Flourish & Thrive Academy's Laying the Foundation program and the Thrive by Design podcast to secure the prestigious Halstead Grant, even after her third attempt. Discover how Stephanie's pursuit of success in her jewelry business led her to seek out valuable resources like the Thrive by Design podcast and Laying the Foundation. She learned the importance of structuring her business to align with her life goals, including achieving a balance between financial freedom and time. Stephanie's journey to winning the Halstead Grant spanned three

Do you want to create a legacy brand that magnetizes dream clients and touches lives all over the world? In the latest episode of the Thrive by Design Podcast, I chat with Kristine Jenson, a very special jewelry business owner, who shares her powerful story. Her breathtaking brand celebrates nature’s beauty, shares the legacy of her beloved niece, and impacts people around the world.  Today’s episode is about creating a brand with impact and a legacy for something or someone that matters for your brand.  We talk about: How to make a cohesive brand that booms. How stopping trying to please everyone will work wonders. How she sold 90 pieces of jewelry in a few hours. More tips about how to quantum-leap your growth, like her! Kristine shares tips on how she got her dream customers to start buying a lot more from her, increased her return customer rate by 76%, and so much more! If you want to build a captivating brand that ignites other lives and spreads a message with purpose, don’t miss this episode!

Is burnout keeping you from success, joy, and fulfillment? In the latest episode of the Thrive by Design Podcast, I chat with Rickson Sharkey - a seasoned and talented jewelry designer who shares about how she went from stuck in burnout to flourishing and thriving more than ever - financially, mentally, and personally.  Her tips about getting back into a space of bliss and alignment are absolute gold.  We talk about: How to find joy in your business again, because then the real magic happens.  What you need to release in order to move forward with momentum. How she sparked the magic that led to her first 5-figure sale. More tips about how to not build your business the hard way! You’ll learn something we all need to hear - how to propel yourself past a really difficult time and step out of your own way so you can create a business and life you’re in love with.  I know this episode will provide you with more clarity about what you really need to do to reignite your spark and run towards your dreams a

In the latest episode of the Thrive by Design Podcast, I chat about stepping up and stepping out in your jewelry business. It’s time to gain beautiful momentum and play big this holiday season.  Today’s episode is gold because I dive into amazing takeaways from a powerhouse women’s event that I recently went to. It’s time to stop excuses and self-sabotage and start expanding your audience, getting more visibility, and growing your sales.  We’ll chat about: How to stop hiding behind your business. Becoming aware if your actions are taking you towards your goal (or away from). How “nos” are your superpower to become unstoppable. More transformative tips to play a bigger game (than ever before). I’m thrilled to share incredible tips, tools, and my own realizations from brilliant speakers dedicated to helping you step up and play it big instead of play it safe. What to learn more about my biggest takeaways that I’m implementing in my own business?  Listen to Thrive by Design podcast episode 432 now!   H

With the holidays right around the corner, it’s vital to understand how to help more of your dream clients find you. Here’s 7 different ways to increase your visibility and attract a bigger audience.  So if you want to magnetize more people to your brand, make sure that you don’t miss today’s episode! We dive into getting your business more visible and becoming even more profitable. These are the tip of the iceberg of juicy tips that we touch on. Start implementing them as soon as possible!   We discussed: How to Be Savvy With Your Social Media Learn how to get even more of your content in front of people and create a stronger community of dream followers. How to Create Wildly Effective Brand to Brand Collaborations Understand the different powerful partnerships you can form that will keep giving.  How to Get Media and Publicity Get your brand more visibility and validity in the eyes of your perfect customers. Four More Specific Strategies Get in front of more people and gain traction - right no

What do you do when traditional grassroots marketing isn’t working because no one in your circle can afford your high end jewelry? If you need straightforward tips to find customers who both desire and can afford your high end products, today’s episode of Thrive by Design is for you! Learn who to get your products in front of and how.  You’ll meet Yuna - an artist with a very expensive and beautiful line of jewelry. Her relatable question is the focus of today’s episode. We look at exactly how and where she can find people who can afford her high end pieces.  We discussed… Get in front of people with money and discover how to open new doors and create opportunities for yourself. Do market research on your competitors so you can hone in on exactly who is looking for what you offer. Find opportunities to host trunk shows and popups at the right events and in front of the right audience. Stop wasting your time on tactics that don’t work. And so much more! Ready to seriously change the way you approach

In my “ Supercharge Your Sales Challenge: Ask Me Anything” session, Emmy, an artist and business owner, asked this question because she started out by making clay, but then evolved into making jewelry and other gifting products. She raises such a great point for business owners with multiple collections – one that can often cause overwhelm and confusion. Do you need a dream client for each category, or are you targeting the same person? In the latest episode of the Thrive by Design Podcast, we delve into whether or not you have more than one dream client if you have more than one offering.  We’ll chat about how to: Know if you have only one dream client or need to market to many.  Be cautious about overdoing it with your offerings. Avoid overcomplicating different avatars. More juicy tips on how to market multiple products to your dream client/clients! You’ll meet Emmy - an ambitious jewelry maker who expanded and diversified her business to include multiple collections. Her compelling question abou

Ever wonder how to market to different client avatars without the overwhelm? You're not alone. Join me today on this episode of Thrive by Design as we unravel strategies to effectively market to two distinct audiences under one brand and website. You’ll meet Angeli Yara, a talented jewelry maker juggling her stunning creations and jewelry-making classes. Her question about catering to diverse audiences sparked this episode's golden insights, applicable to any jewelry brand with multiple target groups. We discussed… How to Segment Your Email List Like a Pro Discover the power of tailored content by creating separate email lists for each audience. We'll talk about the importance of list segmentation, making every customer feel uniquely valued. How to Craft Your Website with Precision Why it is essential to design dedicated sections for each audience and create crystal-clear subpages. Learn how clarity elevates the user experience, guiding visitors seamlessly to their desired destinations.

If you've been curious about harnessing the potential of AI to enhance your connections and speed up content creation, you're in for a treat with this episode! Join me as I sit down with Blair Kaplan Venables, the founder of Blair Kaplan Communications and the Global Resilience Project.  Back in 2008, when she was just 23 years old, Blair took a daring leap, leaving her job at Lululemon to venture into the world of entrepreneurship. During a time when social media marketing was still in its infancy, Blair saw the potential for her public relations business, paving the way for an extraordinary journey ahead. Fast forward 15 years, and Blair continues to blaze a trail, guiding her entrepreneur clients to become thought leaders and leading experts using social media as a platform. Through her group and 1:1 coaching, she empowers them to elevate their social media skills, craft compelling stories, and establish themselves as authoritative voices in the online sphere. As the world embraces AI, Blair reco

In Episode 425 of the Thrive by Design podcast, we have the pleasure of introducing four extraordinary jewelry designers who have achieved remarkable success within just 90 days after joining us for Train Your Customers to Buy Online 12-week sales accelerator.  You’ll meet Erin Kandoll from Twisted Ginger Jewelry, Karla Hackman from Karla Hackman Designs, Elizabeth Cline from Shop Dreamers of Dreams and Hannah Kim from By Hannah Design. These four designers share a common goal—to achieve unprecedented growth in their online sales. They’re all part of our Flourish & Thrive community and recently graduated from the Train Your Customers to Buy Online (TYC) 12-week sales accelerator. In this episode, we dive deep into their journeys, the challenges they faced, and the transformative impact TYC had on their lives and businesses.  Each of them will open up about what was working for them and where they needed help to take their online sales to new heights. You'll hear firsthand accounts of how TYC's u

In this captivating episode of the Thrive by Design podcast, we sit down with the brilliant jewelry designer Alex Boxall, the creative force behind Alex Kathlyn Accessories. Join us as we explore Alex's inspiring journey, from childhood creativity to building her online business and embracing newfound confidence. Rediscovering Her Passion and Navigating Challenges Alex's love for crafting jewelry began early in life, making friendship bracelets and wire-wrapped rings for her mom. When she launched her brand, Alexandra Kathlyn Accessories, in 2014, it was born out of necessity after facing job uncertainties in a small town with limited opportunities.  An Unintentional Hiatus Alex dedicated herself to growing her business from 2014 to 2018, using in-person shows as her primary channel and supplementing with online sales. However, after becoming a new mom, she realized she couldn't give her best to both roles. Scaling back her business to part-time allowed her to focus on her family. Then, life th

Have you ever found yourself stuck in a creative funk with your jewelry business? We've all been there! As creative entrepreneurs, rough patches of overwhelm and burnout can hit us unexpectedly, leaving us wondering how to keep the business going. In Episode 423 of the Thrive by Design podcast, get ready for an inspiring story that'll hit home for many of you. Join us as we dive into the journey of jewelry designer Donnette Roberts from Prickly Cactus Jewels. She faced burnout despite having a successful end-of-year show and considered giving up. But instead of throwing in the towel, she harnessed her analytics skills and joined us for our 12-week accelerator program: Train Your Customers to Shop Online (TYC) If you're feeling down about your business, like Donnette, her story might just be the inspiration you need to keep going! Discover how she transformed her creative funk into a thriving business with the help of TYC. Donnette's results were mind-blowing, with her online sales soaring