Clinic Gym Radio

The People-Centric Nature of Chiropractic Medicine with Jerry Kennedy

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Sinopsis

Today we are welcoming Jerry Kennedy. Jerry created Rocket Chiro to help people-centered chiropractors grow their practices and be prepared for the business side of chiropractic medicine. After starting his own practice right out of school at age 24, Jerry realized that chiropractic school does not prepare you for running a business. Learning much during his 9 years in practice, Jerry now dedicates himself to helping others understand the people-centric nature of chiropractic medicine as a business. In this episode, Jerry tells us how he ended up as a chiropractic coach, the importance of structure when running a business, and why you need to have a firm understanding of fundamentals in order to grow and succeed. “You have to be incredibly careful how you go about doing sales in a high-touch, high relational business.” – Jerry Kennedy Topics covered include: What Jerry learned in starting a practice straight out of school. How Jerry came to close his practice after 9 years. Jerry's path to coaching. Why he w