Launch and Scale

Welcome to the 100th Episode of the Launch and Scale Podcast!Celebrating our milestone episode with a topic crucial for every e-commerce entrepreneur: "Ads Don't Work Anymore" - a deep dive into Facebook and Instagram ad strategies for 2024.In Today's Discussion:We tackle the common perception that ads on Facebook and Instagram are losing their effectiveness.Explore the significant changes in Shopify's integration with Facebook and Instagram ads and how they impact your business.Address the key question: Why do many feel that ads don't work anymore?Understanding the Shift:Analyze the current trends in social media advertising and how they differ from past strategies.Examine how consumer behavior and algorithm changes are influencing ad performance.Strategies for Success:Learn actionable strategies to make your ads work effectively in the current landscape.Discuss the importance of adapting your approach to stay ahead in the dynamic world of online advertising.Avoiding Common Mistakes:Identify the pitfalls tha