Sinopsis
Welcome to the Boost Hospitality Marketing Podcast.The only Hotel, Guesthouse and Self Let Accommodation podcast that will give you simple, actionable tips to boost your bookings.My name is Mark Simpson, and I am based in Yorkshire, England.For the last three years, I have run my guesthouse with my family.I know exactly what YOU are feeling right now.You want help with your marketing, but you don't know where to turnThat was me a year ago.That is why I created the Boost Hospitality Marketing Podcast.I will share with you simple, yet essential advice and tips on how you can boost your direct bookings and cut down on commission costs to the online travel agents.After you have listened, get in touch, I would love to hear how you get on
Episodios
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What is the best short-term rental PMS provider?
04/03/2021 Duración: 01h10minWelcome to Boostly Podcast Season 11 Episode 2. This is a recap of the Boostly Roundtable where we talked about PMS or property management software. 04:10 Introduction of Guests 11:30 Big mistakes that hosts make with a PMS provider 15:00 Anything that you could've done to make the hosts' lives easier 17:40 Decision factors in choosing a PMS 23:00 About Keystone Awards 27:30 What is missing in our current payment providers 42:00 Quickfire questions 01:05:00 Know more about our guests • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://Boostly.co.uk/podcast
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Social Media Tactics and Tools to Grow Your Business
03/03/2021 Duración: 01h12minWelcome to Boostly Podcast Season 11 Episode 11. This is a recap of the Boostly Roundtable where we talked about social media. 04:30 Guest Introduction 10:00 Number one social media tool to grow the business 20:30 About Creator Studio 23:00 About third-party schedulers 25:10 One advice getting around that you disagree with 34:40 About Keyword Hashtag 48:20 Quickfire questions 01:06 Follow our guests on social media • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://Boostly.co.uk/podcast
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All about the Clubhouse App
02/03/2021 Duración: 17minWelcome to Boostly Podcast Season 10 Episode 9. This is a recap of my Facebook live video where I talked about the Clubhouse app. 01:50 All about the Clubhouse app 03:00 Why Clubhouse is so popular 05:10 How it looks like 07:00 How can hospitality owners use Clubhouse 10:00 What I do in Clubhouse 12:10 How Clubhouse works • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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How to work with an influencer
01/03/2021 Duración: 22minWelcome to Boostly Podcast Season 10 Episode 10. This is a recap of my Facebook live video where I talked about working with influencers. 02:00 A tactic that many people are sharing 04:30 What is an influencer? 06:00 What to do when an influencer stays at your property 08:50 What kind of influencer you are looking for? 10:20 How to treat the influencer? 12:30 What you can do when the influencer is already in your property 15:00 Final tip on dealing with influencers 17:20 How to find influencers you can work with • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://Boostly.co.uk/podcast
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Marketing Review
26/02/2021 Duración: 01h38minWelcome to Boostly Podcast Season 10 Episode 8. This is a recap of my Marketing Review live with four hospitality owners. 06:50 Tips for Charlotte 46:00 Elizabeth and her business 1:00:00 Review for Sarah Townsend 1:15:00 Marketing Review for Alicia • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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Why you should not offer big sales during the holidays
19/02/2021 Duración: 10minWelcome to Boostly Podcast Season 10 Episode 7. This is a recap of my Facebook live video where I talked about big sales during the holidays. 01:10 Consider your Black Friday deals 03:20 Why you should not get involved in holiday sales 05:00 What you can do instead 07:30 Work with local businesses 08:30 The main takeaway • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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All About Lumpy Mail
12/02/2021 Duración: 10minWelcome to Boostly Podcast Season 10 Episode 6. This is a recap of my Facebook live video where I talked about lumpy mail. 01:10 What is a lumpy mail 02:10 Why we send lumpy mail 03:15 How to start sending lumpy mail 06:10 What to do if you don't have the guests' information 07:30 Why you should do this now 08:20 My top tip • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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How to create an online shop for your website
05/02/2021 Duración: 20minWelcome to Boostly Podcast Season 10 Episode 5. This is a recap of my Facebook live video where I talked about how to create an online shop for your website. 03:20 Why are we doing this episode 05:10 What can you put in an online shop? 08:50 How to put an online shop on your website 12:20 Subscription service • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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Why QR codes are the future of hospitality
29/01/2021 Duración: 18minWelcome to Boostly Podcast Season 10 Episode 4. This is a recap of my Facebook live video where I talked about QR codes. 02:40 About QR codes 06:10 How QR codes evolved 09:00 How we use QR codes 11:25 QR codes are free 11:50 How to set up QR codes • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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9 ways to generate revenue during lockdowns or government restrictions
22/01/2021 Duración: 20minWelcome to Boostly Podcast Season 10 Episode 3. This is a recap of my Facebook live video where I talked about ways to generate revenue during lockdowns or government restrictions. 02:00 How to generate income in these crazy times 03:30 Alternative listing sites 05:20 Keyworkers 07:10 Subscription services 09:40 Update your PMS and website 11:40 Start emailing 13:00 Gift vouchers 14:30 Share your story 16:10 Pivot 18:20 Georgina Bearman's story • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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How to make sure a guest will never rebook with an OTA again
15/01/2021 Duración: 17minWelcome to Boostly Podcast Season 10 Episode 2. This is a recap of Facebook live video where I talked about how to make sure a guest will never rebook with an OTA again. 01:10 What this episode will be about 02:10 A bit of an update 05:20 What does this mean? 06:10 Focus in the systems 08:10 What you can do 10:10 What you can do after check-out 15:00 Make the OTAs work for you • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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How to take advantage of the new workcation trend that's taking hospitality by storm
08/01/2021 Duración: 18minWelcome to Boostly Podcast Season 10 Episode 1. This is a recap of Facebook live video where I talked about workcation. 01:10 About workcation 02:10 Why you should pay attention to workcation 03:40 How to take advantage of workcation 05:40 Take advantage of Facebook groups 07:40 Long-stay discounts 08:40 Show-off your workspace 10:40 Talk about your fast internet connection 12:00 Get office supplies 12:50 Pet-friendly market 13:40 Get new photos • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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How Mark Hodgkiss increased his direct bookings
17/12/2020 Duración: 09minWelcome to Boostly Podcast Season 9 Episode 4. This is a recap of my interview with Mark Hodgkiss and we talked about how he increased his direct bookings. 04:00 Mark's problems 05:40 What Mark did 06:30 What Mark learned from Boostly Academy • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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How Chris Ballard increased his direct bookings
16/12/2020 Duración: 11minWelcome to Boostly Podcast Season 9 Episode 3. This is a recap of my interview with Chris Ballard and we talked about how he increased his direct bookings. 03:00 About Chris 04:50 Chris' struggles 06:30 Chris' results 09:45 Chris' final words • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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How Helen Hares increased her direct bookings
15/12/2020 Duración: 28minWelcome to Boostly Podcast Season 9 Episode 2. This is a recap of my interview with Helen Hares and we talked about how she increased her direct bookings. 02:50 About Helen 04:40 Why Helen settled in Competa, Spain 06:50 The first thing Helen did when she opened her business 08:00 About Villa Andalucia 10:00 Helen's biggest marketing shift 12:50 When Helen started to look at social media 14:10 Helen's problems before she encountered Boostly Academy 22:20 Helen's pivot • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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How Susie Croot increased her direct bookings
14/12/2020 Duración: 11minWelcome to Boostly Podcast Season 9 Episode 1. This is a recap of my interview with Susie Croot and we talked about how she increased her direct bookings. 01:10 About this new season 02:30 About Susie Croot 05:20 Susie's major frustrations before discovering Boostly 06:00 How Susie discovered Boostly 08:20 Susie's current life • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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The future of Vacation Rental with Matt Landau of VRMB
13/12/2020 Duración: 33minWelcome to Boostly Podcast Season 8 Episode 43. This is a recap of my Facebook interview with Matt Landau of VRMB where we talked about the future of vacation rental. Recording date: Friday, 15th May *Please note events and news might have changed since the recording* 04:00 One bit of advice to 21 year-old Matt 05:00 Why Matt went to another country 06:00 Recommendations from Matt 09:00 The most important aspect of the future 11:10 Matt's thoughts on AirBnb 13:20 About Cottage Industry 3.0 18:30 Quickfire Questions • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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Marketing Review for Jackie Robertson and Lorena Duknic
11/12/2020 Duración: 24minWelcome to Boostly Podcast Season 8 Episode 42. This is a recap of my Marketing Review live for Jackie Robertsona and Lorena Duknic. Recording date: Wednesday, 13th May *Please note events and news might have changed since the recording* 02:20 About Jackie Robinson 05:20 A look at Jackie's website 12:20 About Lorena Duknic 16:00 A look at Lorena's website • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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Top Tips for Lucille Hayward, a Hospitality Owner in Canada
04/12/2020 Duración: 21minWelcome to Boostly Podcast Season 8 Episode 41. This is a recap of my Marketing Review live for Lucille Hayward, a hospitality owner in Canada. Recording date: Tuesday, 12th May *Please note events and news might have changed since the recording* 02:30 About Lucille 06:40 A look at Lucille's website 13:50 What everybody can do on their website 15:30 Lucille's Facebook page 17:50 Find places around Lucille's place • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast
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How to get in front of the staycation market
27/11/2020 Duración: 31minWelcome to Boostly Podcast Season 8 Episode 40. This is a recap of Facebook live video where I talked about staycation. Recording date: Monday, 11th May *Please note events and news might have changed since the recording* 02:50 About staycation 04:20 A sample scenario 07:10 Recent survey about staycation 08:30 Facebook ad radius 11:50 Contact a local newspaper in your area 13:00 Go to parks 16:00 Become your local expert 17:40 Focus on your previous guests 20:00 Print a postcard 27:40 Gift vouchers • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast