Thrive By Design: Business, Marketing And Lifestyle Strategies For Your Jewelry Brand To Flourish And Thrive

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 353:49:51
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Sinopsis

A podcast by a jewelry designer for the jewelry industry. Tracy Matthews is a successful, bespoke fine jewelry designer and the co-founder and CEO of Flourish & Thrive Academy, the premier online education company for independent jewelry brands. Thrive by Design was developed to support designers and makers with business, marketing and lifestyle strategies to help them reach the full potential of their brand. Tracy Matthews loves to share her experiences, success and failures of building a successful jewelry brand. She also really has a blast interviewing major players in the jewelry industry and beyond -- from well-known designers to famous bloggers to store owners and PR mavens. Shes on a mission to break down the barriers of the tight-lipped jewelry industry and strongly believes in community and collaboration over competition.

Episodios

  • Tuesday Tip: 3 Hidden Profit Centers in Your Jewelry Business

    22/11/2022 Duración: 11min

    3 hidden opportunities for profit in your jewelry business that you probably haven’t thought about before. Here are the resources mentioned in the show: Fast Cash Strategies Mini Course

  • EP375: The New Age of Brick and Mortar Retail with Jennifer Gandia

    17/11/2022 Duración: 53min

    Jennifer Gandia shares her journey from newbie jewelery designer to the co-owner of a thriving family business.   Here are the resources mentioned in the show: Follow Jennifer on IG

  • Tuesday Tip: The Ups and Downs of Entrepreneurship

    15/11/2022 Duración: 11min

    The ups and downs of business are just indicators that we're on the right track, or that there's something that we need to learn.   Here are the resources mentioned in the show: Momentum

  • EP 374: Joy and Human Connection NYC Jewelry Week

    10/11/2022 Duración: 53min

    Learn how to stand out as an independent jewelry designer from the founders of New York City Jewelry Week, Bella Neyman, J.B. Jones, and their creative partner, Alain Simic.   Here are the resources mentioned in the show: Bella Neyman

  • Tuesday Tip: The Simple Advertising Strategy That Anyone Can Pull Off for Holiday

    08/11/2022 Duración: 09min

    The simplest way to get started with advertising for your jewelry business, even if you have a small budget and are technically challenged.    Here are the resources mentioned in the show: Momentum

  • EP 373: What's Working Now on FB and Instagram Ads For Paid Ads

    03/11/2022 Duración: 37min

    Nicole Diedrich, founder of Diedrich Marketing Strategies, catches us up to speed on the kinds of paid advertising strategies that are working now on Facebook and Instagram.   Here are the resources mentioned in the show: Follow Nicole on Instagram

  • Tuesday Tip: End the Year Strong With Marketing That Matters

    01/11/2022 Duración: 29min

    While you’re in the thick of the hectic holiday season, here are a few simple ideas to help you make the most of it.   Here are the resources mentioned in the show: Marketing That Matters

  • EP 372: 3 Steps to Grow Your Business to 7-Figures

    27/10/2022 Duración: 23min

    What got you here, isn’t going to get you there. Today, we’re going to look at 3 steps to grow your business to 7-figures and talk about the changes you need to make along the way.   Here are the resources mentioned in the show: Momentum

  • Tuesday Tip: Email Markting Tips to Increase Sales (Stolen From Big Brands)

    25/10/2022 Duración: 11min

    What big brands are doing with their email marketing that you should be, too.   Here are the resources mentioned in the show: Momentum

  • EP 371: The Top 3 Things You Need on Your Website for Better Sales Conversion

    20/10/2022 Duración: 23min

    Your website can make or break your sales. Here are the top 3 things every small business owner needs on their website for better conversions.   Here are the resources mentioned in the show: Marketing That Matters

  • Tuesday Tip: Tik Tok (We're Back) and Getting Over the Fear of an Unfamiliar Platform

    18/10/2022 Duración: 10min

    Feeling camera shy? You’re not alone. TikTok and Reels are the king of content right now. Let’s talk about how to confront your fears and create content that doesn’t stress you out.   Here are the resources mentioned in the show: Laying The Foundation

  • EP 370: The Automated Email Series That Boosts Sales for the Holidays

    13/10/2022 Duración: 32min

    There is an automated marketing sequence that can help you increase your sales, sometimes up to 35-44%! If you don’t have it, you’re basically leaving money on the table.   Here are the resources mentioned in the show: Marketing That Matters

  • Tuesday Tip: Improving Your Productivity on the Bench

    11/10/2022 Duración: 05min

    Quay Flom shares the genius production system she used to build a 6+ figure jewelry brand.   Here are the resources mentioned in the show: Follow Quay on Instagram

  • EP 369: Do I fight for it? Or close my jewelry business?

    06/10/2022 Duración: 32min

    8 questions to ask yourself when you’re trying to decide whether you should keep fighting for your jewelry business is or close it down and move on to your next adventure.   Here are the resources mentioned in the show:   Timeless Brand Masterclass

  • Tuesday Tip: Easy Reels + Tike Tok Editing Strategy

    04/10/2022 Duración: 29min

    How Claire Mannheimer creates weeks worth of Instagram Reels content for her jewelry business in just a few hours.   Here are the resources mentioned in the show: Laying The Foundation

  • EP 368: How to market beyond your network with a small marketing budget

    29/09/2022 Duración: 29min

    Stuck in the friends and family zone? This week we’re talking about a few marketing strategies you can use to grow your audience as a small business owner, no matter what kind of budget you’re working with.   Here are the resources mentioned in the show: Laying The Foundation

  • Tuesday Tip: Standing Out With Your Collection

    27/09/2022 Duración: 29min

    If you’re struggling to get repeat orders in your jewelry business, it might be time to reevaluate the way you’re merchandizing your collections.   Here are the resources mentioned in the show:   Laying The Foundation

  • EP 367: Why Your Sales Will Never Grow Beyond Your Mindset

    22/09/2022 Duración: 29min

    There’s a huge difference between the mindsets of people who successfully build thriving businesses and people who struggle continuously to see growth. Here’s what you need to know.   Here are the resources mentioned in the show: Laying The Foundation

  • Bonus: How to Always Have a Cycle of Sales Coming Into Your Business

    20/09/2022 Duración: 29min

    Getting stuck in a sales plateau is often the make-or-break point for many small businesses. And the only way to make it (instead of break it) is through the lens of The Desired Brand Effect.   Here are the resources mentioned in the show:   Laying The Foundation

  • EP 366: A Thriving Jewelry Store in an Economic Downturn?

    15/09/2022 Duración: 48min

    Is it possible to have a thriving jewelry business during an economic downturn? YES. Here’s how Quay Flom keeps her jewelry businesses booming even during the scary economic times.   Here are the resources mentioned in the show:   Timeless Brand Masterclass

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