Wordpress | Post Status Draft Podcast

In this podcast episode, Corey Maass and Cory Miller discuss the performance of their WordPress product, launched in October, during Black Friday and Cyber Monday. They talk about their marketing strategies, including the importance of building a mailing list and repurposing content from a WordCamp talk. They also discuss their target audience and the potential of their product which helps implement open graph on WordPress websites. They plan to create a presentation showcasing the benefits of OMGIMG.Top Takeaways:Targeting Technical Audience: The focus of the discussion is on tailoring the presentation for a technical audience, particularly agencies and developers who already understand the concept of Open Graph.Channel-Specific Examples: To resonate with agencies, the plan is to provide channel-specific examples, such as Pinterest for food bloggers or Facebook for local businesses, showcasing how OMG can enhance visibility on various platforms.Lead Magnet Strategy: The speakers propose turning the refined p

In this podcast episode, Cory Miller interviews Amber Haynes, CEO of Equalize Digital, about the importance of accessibility in WordPress and web design. They discuss the recent award received by Equalize Digital for their Digital Accessibility Checker plugin, which audits WordPress websites for accessibility. Amber highlights the challenges faced by screen reader users and the increasing legal requirements for website accessibility. She also shares insights on the role of plugin developers in improving web accessibility and the competitive landscape of different platforms in terms of accessibility. The episode concludes with Amber discussing upcoming improvements to their plugin.Top Takeaways: Accessibility as a Skill Set: Agencies and web developers are encouraged to recognize the growing importance of accessibility in web development due to upcoming legislation. Amber suggests adding accessibility as a skill set and recommends starting with tools like the Accessibility Checker plugin to identify and addres

In this podcast episode, Corey Maass and Cory Miller discuss plans for the second season of their show. They consider rebranding and focusing on marketing a WordPress product. They discuss potential topics such as selling and scaling a business, and the progress they've made with their WordPress product. They also discuss the importance of open graph data, optimizing images for SEO, and the value of simplicity in marketing a WordPress product. They plan to submit a talk to a WordCamp and provide tools to optimize content sharing. They also discuss upcoming product features and the importance of providing value to their audience.Top Takeaways:Product Value Proposition: The conversation underscores the value proposition of their product, focusing on its ability to simplify complex tasks related to image optimization and branding. The product is positioned as a solution that goes beyond existing options in the market, providing a unique set of features.Anticipation of New Features: The anticipation of upcoming f

In this podcast episode, Corey Maass and Cory Miller brainstorm marketing strategies for their upcoming WordPress product launch. They discuss the importance of creating engaging social media content, reaching out to potential customers, and leveraging partnerships with influencers. They also consider writing articles comparing their product with competitors to increase search traffic. Corey and Cory emphasize the need to share their journey, including their failures and successes, to attract a wider audience. They also reflect on the challenges of entrepreneurship and the importance of celebrating wins and seeking support from others. The episode concludes with them expressing excitement for the future and hinting at the topic of their next season's first episode.Top Takeaways:Importance of Collaboration: They emphasize the value of not going alone in the entrepreneurial journey. Collaborative discussions provide different perspectives, balance, and emotional support, helping navigate challenges more effecti

In this podcast episode, Corey Maass and Cory Miller discuss their product launch strategy, including pricing and discount considerations for Black Friday and Cyber Monday. They also talk about the importance of authenticity in business, sharing personal anecdotes to illustrate their points. The conversation then shifts to sales and marketing, Corey and Cory reflect on their experiences and preferences. They explore the challenges of direct sales and the comfort of marketing, particularly for introverts. They also touch on the distinction between business and personal relationships, and the importance of setting boundaries.Top Takeaways:Strategic Shifts Around Black Friday Sales: The discussion indirectly highlights the evolution of sales strategies surrounding Black Friday. Mentions of altered sales experiences and challenging times due to Black Friday might reflect the changing dynamics of this retail event. It underscores the necessity for businesses to adapt their sales approaches during such peak shoppin

In this podcast episode, Michelle Frechette and Matt Medeiros discuss the importance of being a good podcast guest. They emphasize the need for high-quality audio, preparation, and engaging conversation. They advise against using built-in microphones or AirPods and suggest investing in a good microphone. They also stress the importance of avoiding sales pitches and providing informative, engaging answers. They highlight the need for guests to understand the podcast and its audience, and to promote the episode after its release. They also mention the rise of YouTube as a podcast platform and the value of establishing rapport with the host.Top Takeaways:Preparation is Key: Guests should research the podcast, its audience, and the host's style to provide unique, engaging content. Tailoring answers and having multiple perspectives on common questions can make a significant difference.Engage and Collaborate: Guests should build rapport and collaboration with hosts, understanding it's a partnership. Being responsiv

This promotional episode for the "Breakdown Gravity Forms" podcast discusses the benefits and versatility of Gravity Forms and Gravity SMTP. The speakers share their personal experiences, highlighting its ease of use for all types of users, from beginners to experts. They discuss its application in various use cases, such as opt-in forms and automation. The listeners are encouraged to tune into the podcast for more insights into Gravity Forms' new product updates and future enhancements or visit the Gravity Forms website for more informationTop Takeaways:Introduction to Gravity Forms Podcast: The transcript introduces a podcast related to Gravity Forms. This podcast will be a behind-the-scenes look at Gravity Forms, providing updates on new product features and enhancements for the popular contact form plugin for WordPress users.Versatility and Ease of Use: Gravity Forms is easy to use, making it suitable for users of all levels, from beginners to experts. It's highlighted as a versatile tool that can be used

In this podcast episode, Corey Miller and Cory Maass delve into the challenges and mindset required for entrepreneurship. They discuss the sacrifices, persistence, and a bit of luck needed to succeed, and how their drive to create has shaped their entrepreneurial journeys. They also explore the balance between work and personal life, the concept of success and retirement, and the importance of diversifying one's identity beyond work. The conversation also touches on the role of resilience, setting boundaries, and managing expectations in business. They conclude by emphasizing the significance of focus when starting something new.Top Takeaways:Resilience in Entrepreneurship: The conversation underscores the importance of resilience in the world of entrepreneurship. Both Corey Miller and Cory Maass emphasize that setbacks and challenges are an inherent part of the entrepreneurial journey. They stress the need to endure through difficult times, as surviving these challenges can lead to personal and professional

In this podcast episode, Corey Miller and Cory Maass discuss the development of their WordPress product. They talk about the recent updates, beta testing, and user feedback that have helped shape the product. They also discuss their marketing strategies, including the use of newsletters, ads, and an intro video. The duo also plans to offer an introductory rate and consider a Black Friday sale. They express gratitude for the feedback received and discuss the importance of reaching out to relevant communities for promotion. They conclude by agreeing to work together on upcoming plans.Top Takeaways:Soft Product Launch Strategy: The conversation discusses a soft launch strategy for their product, OMG IMG. They plan to leverage their mailing list and create promotional content like explainer videos and slides to ensure a successful initial release.Promotional Content Creation: The conversation highlights the importance of creating various promotional content types, including explainer videos and slides, to showcas

In this episode of Post Status Draft podcast, Cory Miller interviews Marc Benzakein, a member of the MainWP team. Marc explains that MainWP was created to manage affiliate marketing sites and prioritize privacy and security. They discuss MainWP's unique pricing model, offering a free version and a premium pro pack for advanced features. The Cory and Marc talk about the various extensions and plugins offered by MainWP, as well as the importance of reporting for agencies. They also discuss the improvements made to WordPress over the years and the significance of MainWP's ten-year anniversary. Marc recommends joining the MainWP users Facebook group for interactive discussions.Top Takeaways:MainWP's Unique Approach: MainWP stands out by offering a unique approach to managing multiple WordPress sites. Unlike many other solutions, it's not a central dashboard in the sense of a SaaS service. Instead, it allows users to manage their WordPress sites from their own dashboard, emphasizing privacy and security.Pricing an

In this podcast episode, Corey Maass and Cory Miller discuss their progress in building presets and creating images for a project. They talk about the layout, formatting options, and design elements they are working on, including adding columns, background colors, and logos. They also discuss the idea of using excerpts, bulleted lists, and block quotes to enhance articles, as well as the importance of selecting the right OG image for social networks. They explore the potential of AI integration in automating image generation and improving workflow efficiency.Top Takeaways:Template-Based Design: The platform allows users to create templates for content design, making it efficient and consistent. These templates can be customized to create different types of content, such as social media images and featured blog post images.AI Integration: The conversation mentions the potential integration of AI to automate tasks like image generation and text summarization. This would save users time and enhance their content

In this podcast episode, Cory Miller and Corey Maass discuss the progress and updates on their project. They talk about refactoring the app using React and the importance of simplifying the workflow and talking to customers to understand their needs. They also discuss their approach to building products and the importance of conviction and belief in their work. They touch on topics such as creating visually appealing images, using presets and templates, optimizing images for SEO, and the potential for AI-generated content. They also discuss the challenges and possibilities in marketing and accommodating different users. The episode ends with plans for future improvements and excitement for the project's progress.Top Takeaways:OG Image Importance: The conversation highlights the significance of OG (Open Graph) images in content marketing. Creating visually appealing OG images is essential to engage audiences and drive traffic to websites or content.Templates for Visual Consistency: The use of templates is emph

In this podcast episode, Cory Miller interviews Jake Goldman, the President and Founder of 10Up, a WordPress company. They discuss the progress and good work that 10Up has done in the WordPress community over the years. Jake talks about his experience in web development and the journey leading up to forming 10Up. They also discuss the recent merger between 10Up and Fueled, and the opportunities it presents in the digital transformation space. Jake shares his thoughts on the future of WordPress, including exciting projects like their AI plugin called ClassifAI. They also discuss the challenges and tensions faced by organizations using WordPress, the changing landscape of open-source software, and the importance of maintaining an open web. Overall, they express optimism about the future of WordPress and its ability to adapt to the changing needs of its users. Top Takeaways:Challenges in Open Source vs. Closed Platforms: Jake highlighted the challenge of open-source platforms like WordPress in competing with clo

In this podcast episode, Corey Maass and Cory Miller discuss their experience at WordCamp US and the challenges they faced in promoting their WordPress product. They talk about making changes to their homepage to provide clearer examples of open graph images. They also talk about the decision to refactor the code for their product to make it more extensible and user-friendly. They discuss the timeline for completing the work and adding presets to the product. They also mention receiving positive feedback and expressing excitement for the upcoming features.Top Takeaways:Importance of Refactoring: Corey Maass discusses the decision to refactor their WordPress product's code. While initially hesitant, he recognized the importance of improving the code's structure to avoid future limitations and difficulties in maintaining the product. This highlights the significance of making technical decisions with an eye toward long-term sustainability.User-Centric Development: Corey Maass emphasizes the need to consider the

In this episode, Corey Maass and Corey Miller discuss preparing for WordCamp US and the upcoming launch of their product, OMG IMG. They delve into the latest developments and features of OMG IMG, including the creation of OG images and watermarking, making the product more appealing to users. They explore the potential impact of their product, discussing creative use cases and showcasing its value in enhancing visual content on WordPress websites. They share their excitement about using WordCamp US as a platform to introduce OMG IMG to a broader audience. As they plan their approach, they touch on strategies for marketing, user feedback, introductory pricing, and usability testing. The episode provides valuable insights into their journey of refining OMG IMG, from design templates to product launch strategies.Top Takeaways:Product Development and Integration: Ongoing development of the OMG IMG plugin. Cory and Corey discuss the importance of integrating with popular WordPress plugins like Rank Math and Yoast

In this episode, Cory Miller and Corey Maass discuss preparations for WordCampUS and designing business cards for the event. They receive feedback on their design and decide on a winning business card design that includes pricing information and a QR code. They also discuss the content and layout of their product's landing page, adding a coupon code and creating an intro video. They plan to create videos together at WordCampUS to promote their mailing list and discuss the importance of having tangible items like business cards to hand out. They also talk about showcasing their product in different devices and browsers to make it visually appealing.Top Takeaways:Collaboration and Progress: Corey Maass and Cory Miller demonstrate effective collaboration and progress in their project. They discuss the successful execution of their plan, highlighting their teamwork and positive momentum.Schema Markup: They discuss the importance of schema markup for images, which impacts how Google displays images in search resul

In this episode, Cory Miller and Corey Maass discuss the progress with their product and plans for marketing. They mention ordering stickers and preparing for WordCamp US. They also talk about the importance of having a clear name for the plugin and creating a frictionless process for potential customers to sign up or make a purchase. They talk through their pitch and refine their messaging. They also brainstorm different ideas for promoting the product, such as creating unique business cards or flyers and offering branding and listing websites on a page. They also discuss the importance of having a clear and concise pitch to explain the product to potential customers.Top Takeaways:Product Differentiation: The conversation highlights the importance of presenting a unique value proposition for a product. The speakers emphasize how OMGIMG transforms ordinary images into polished and engaging content, which sets it apart from traditional image solutions.Visual Presentation Matters: The speakers discuss the signi

In this podcast episode, Corey Maass and Cory Miller demonstrate and discuss the features of their OMG IMG plugin. They showcase how the plugin allows users to show or hide sections, customize settings, and create images for social media posts. They also address challenges related to layout and templates, including different image sizes and orientations. They talk about the appearance and customization options of the plugin, such as incorporating logos and avatars into posts. They mention the importance of branding and discuss potential improvements and future developments for the plugin.Top Takeaways:Iterative Development and Real-World Testing: Corey Maass and Cory Miller emphasize the importance of iterative development and testing by real-world usage. User feedback and real-world scenarios play a crucial role in shaping the final product.Balancing Functionality and Design: While the technical aspects of generating images are important, they also discuss the visual appeal of the images. They mention the ne

In this episode, Cory Miller and Corey Maass talk about their plan to launch the plug-in before WordCamp US. They also discuss offering a special package for early supporters, and different ways to promote their product, including newsletters, and social media. Next the talk about the features and functionality emphasizing the importance of simple and user-friendly designs. They set a plan to create a dedicated page for WordCamp US, record a video message, and rehearse their talk. Top Takeaways:Importance of Design and Templates: Highlighting the importance of dedicating time to craft eye-catching templates and the simplicity of producing images using these templates.Discussing the Launch Plan: Conversation regarding the pre-launch of a plug-in ahead of WordCamp US, strategizing sales targets, and introducing an exclusive package for our initial supporters.Preparing for WordCamp US: Exploring the concept of crafting a singular launch page (complete with a video message), a compelling presentation of the produ

Episode Highlights:[00:00:00] The role of coaching and introduction of Kelly Gallagher-Cory introduces Kelly Gallagher as his professional coach and discusses their working relationship for four and a half years.[00:01:25] Kelly's background in business development and coaching training- Kelly shares her background in business development and her coaching journey, including her training and pursuit of a master's degree.[00:07:38] The difference between coaching and therapy, and the value of coaching for high achievers-Cory and Kelly discuss the definition of coaching, the distinction between coaching and therapy, and the importance of coaching for high achievers.[00:11:39] The distinction between therapy and coaching-Discussion on the differences between therapy and coaching and how they complement each other.[00:12:41] The value of having a coach for high achievers-Exploration of the benefits of coaching for high achievers and the importance of self-awareness.[00:13:55] Times when people seek coaching-Identi