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Kim Scott is an esteemed author, leader, and coach specializing in optimal workplace communication strategies. With her bestselling books Radical Candor and Radical Respect, Kim revolutionizes leadership approaches, emphasizing the balance between personal care and direct challenges. She is Co-founder of Radical Candor and a member of faculties at many companies, including Dropbox, Twitter, Apple University, and Google, where she offers insights into creating collaborative and respectful corporate cultures. In this episode… What if negative feedback could actually be a springboard for growth rather than a setback? Could the manner in which we challenge others actually be stifling potential? Is there a way to deliver criticism that empowers rather than deflates? Kim Scott, the acclaimed author of Radical Candor and Radical Respect, provides actionable insights into evolving beyond traditional command-and-control leadership structures. By emphasizing a balance between genuine care and direct challenge, Kim has

Johnny Page is the CEO of SaaS Academy, where he helps B2B SaaS founders overcome challenges and grow their companies. Under his leadership, SaaS Academy has coached over 3,000 founders, significantly impacting the SaaS landscape. Johnny's journey from being a client of SaaS Academy to its CEO is a testament to his dedication and expertise. He previously held key positions at Silvertrac and Trackforce Valiant, accumulating expertise in customer success, sales, and strategic operations. In this episode… Have you ever wondered how a company can quickly outgrow its competitors in the cutthroat SaaS world? Imagine a community where SaaS founders meet, sharing insights and strategies to propel each other toward success. Wouldn't you want to be a part of that? Johnny Page, a B2B SaaS expert, shares his journey from a family security business to leading a premier coaching company for SaaS founders. He recounts his early career steps, pivotal decisions, and the critical support and advice that made him thrive. Johnny

Chantelle Little is the Founder and CEO of Tiller Digital, a design and development agency helping B2B SaaS founders and marketers scale with conversion-focused web, brand, and product design. Under her leadership, Tiller has grown into a multi-million-dollar agency focusing on B2B software brands across Canada and the US. Chantelle's dedication to her vision and her team has made her recognized as an Ernst & Young Entrepreneur of the Year finalist. At Tiller, she emphasizes a no-ego culture and the power of intergenerational cooperation, fostering innovation and mentorship among her diverse team.  In this episode… Starting a business can be a treacherous path filled with financial constraints, relentless competition, and the daunting task of building a reliable team. Can a young entrepreneur navigate these waters and emerge victorious in the high-stakes world of B2B software agencies? Thriving entrepreneur Chantelle Little delves into the intricacies of sparking agency growth, the benefits of focusing on

Carol Levine is the CEO and Co-founder of energi PR, a Canadian public relations and marketing communications company with a nearly 35-year history. An APR, Fellow of the Canadian Public Relations Society, and Past Chair of the Canadian Council of Public Relations Firms, Carol was the first PR professional inducted into the Canadian Healthcare Marketing Hall of Fame. Her extensive experience spans a range of consumer, wellness, and pharmaceutical clients and brands, including creating many award-winning public education, advocacy, and adherence programs. In this episode… Building a successful public relations agency from the ground up in an industry dominated by multinational giants is both exhilarating and challenging. The key lies in the ability to forge and maintain meaningful relationships that sustain the business and propel it to collaborate with major global brands. But how can you do it effectively and efficiently? Carol Levine, a strategic and seasoned PR professional, shares her journey of establish

Taylor McMaster is the Founder of DOT & Company, a firm that offers full-service client account management services to digital marketing agencies. With a background in marketing and a knack for relationship building, she has grown her company to a robust team of 50 dedicated account managers. Taylor is an “accidental agency owner” who transformed her love for client interaction into a thriving business. She hosts The Happy Clients Podcast, engaging with top industry experts to explore what brings client satisfaction. Through DOT & Company, Taylor has helped countless agency owners free up precious time to focus on scaling their businesses effectively. In this episode… Have you ever wondered what it really takes to keep your clients happy and retain them long-term? What’s the secret sauce behind delivering exceptional account management that ensures satisfaction at every step? Account management expert Taylor McMaster shares the intricacies of how her team supports digital marketing agencies and keeps

John Corcoran is a recovering attorney, an author, and former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and has run his boutique law firm in the San Francisco Bay Area catering to small business owners and entrepreneurs. John has been the Host of the Smart Business Revolution Podcast since 2012. He has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, from Peter Diamandis and Adam Grant to Gary Vaynerchuk and Marie Forleo. John is also the Co-founder of Rise25 Media, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners and generates ROI through their done-for-you podcast service. In this episode… Many companies struggle to decide whether to handle a project in-house or outsource it to an agency. This challenge often involves balancing core competencies, budget constraints, and internal resources. What factors should influence your de

Noel Andrews is the Owner and CEO of JobRack, a platform dedicated to helping agency owners hire remote team members from Eastern Europe and South Africa. With a background leading large teams in the corporate world and his entrepreneurial experience, he has grown JobRack to facilitate over 2,000 hires and counting. Noel is passionate about finding the sweet spots in remote hiring and providing high-quality, culturally aligned talent to agencies looking to scale. His innovative approach to vetting, interviewing, and testing has made him an expert in the remote hiring process, offering both job board and hands-on services to suit different needs. In this episode… Hiring the right talent is a daunting task for many businesses, especially in the competitive markets of the US and Canada. What if there was a way to not only find highly skilled professionals, but also significantly reduce costs? How can companies ensure they're choosing the best candidates without spending countless hours on recruitment? Noel Andre

Michele Ringelberg is the Owner and CEO of ThrivePOP, a digital marketing agency that specializes in the cannabis industry, as well as manufacturing and technology. Michele has been instrumental in helping B2B and B2C businesses scale by implementing marketing tactics that generate leads and traffic, and she boasts impressive credentials as a certified Hubspot Gold Partner, Google Ad Certified Partner, and WBENC-certified woman business owner. She leads a passionate and creative team of experts including marketing strategists, web developers, graphic designers, and social media professionals. Michele is also an active volunteer for the National Cannabis Industry Association's Advertising and Marketing Committee, bringing her expertise and dedication to the forefront of industry advancements. In this episode… Ever wondered how a company can pivot from one industry to another and find immense success? How does one go from managing IT services to becoming a leading marketing expert in the cannabis industry?  Mic

Robbie Hardy is an accomplished entrepreneur, author, and the Founder and Chair Emeritus of xElle Ventures, a unique investment fund focusing on empowering female investors and supporting female-founded startups through debt financing. With a wealth of experience in both the startup ecosystem and corporate strategies, she has made significant contributions to the business world, including mentoring roles at Duke University and developing strategic solutions for Fortune 500 companies. Beyond her professional achievements, Robbie has authored books such as Upsetting the Table and Fed Up to Startup, sharing her insights and experiences to inspire and guide aspiring entrepreneurs toward success. Robbie’s innovative approach to investing and her commitment to fostering female entrepreneurship highlight her dedication to creating more inclusive opportunities in business. In this episode… Have you ever taken a leap of faith to follow your passion, even if it meant stepping away from security and into the unknown? Im

Shimrit Lev is Co-founder and COO of Sweet Victory Gum, a company that produces functional chewing gum designed to help people overcome sugar cravings. With a background in nutrition based on Chinese medicine, her struggles with an eating disorder inspired her to develop tools to help others gain control over their sugar intake. Shimrit was also Co-founder and Marketing Executive of ShrinkMeApp, a comprehensive and supportive platform for individuals looking to improve their overall health and well-being. Gitit Lahav is Co-founder and CEO of Sweet Victory Gum. She is a serial entrepreneur with experience founding multiple companies and maintains a specific focus on the relationship between nutrition and psychology. Her health challenges, including a battle with cancer, ignited her passion for developing products that positively impact people's dietary habits. Gitit was also Co-founder and CEO of ShrinkMeApp. In this episode… Have you ever wished you could stop your sugar cravings with a quick, easy solution?

Yanik Deschenes, APR, LL.B. is the Founder and President of YPR Canada, a public relations agency with expertise in sparking organic word of mouth within relevant communities. He is a seasoned professional with over 20 years of experience in communications and public relations. With a background in advertising and a focus on creating conversations, Yanik has helped elevate the brand equity of major organizations like Walmart, National Bank, Morgan Stanley, and MUJI. He's also Co-founder of C2 Montreal, a globally recognized conference on commerce and creativity, and a passionate tennis player who attributes much of his personal development to the sport. In this episode… Are you tired of the same old advertising strategies that don't make a difference? Have you ever wondered how a brand can organically generate buzz without the need for traditional advertising? What is the key to sparking genuine interest and conversation around a product or service? Yanik Deschenes, APR, LL.B., a seasoned communications and p

Arti Sharma is the CEO and Co-founder of Measure Marketing, a company she started in 2008 after a 15-year tenure bringing thought leadership to various business sizes, from startups to Fortune 500 companies. Her company specializes in inbound marketing, account-based marketing, and other data-driven strategies. Passionate about mentoring and philanthropy, Arti serves on boards for various nonprofits and actively mentors young entrepreneurs. Her expertise in b2b marketing, especially in manufacturing and SaaS, has consistently led clients to define their ideal customer profiles and obtain substantial revenue growth. In this episode… In an ever-evolving digital landscape, businesses face the challenge of not just generating leads, but capturing the most profitable ones. As companies strive to navigate the complexities of digital marketing, the emphasis has shifted from mere lead generation to targeting and converting the right kind of demand. What does it take to attract, nurture, and efficiently convert the ri

Dr. Maggie Yu, MD, IFMCP, is a holistic and functional family practice physician, the CEO at MY.MD Biotherapeutics, and the Founder of Transform Autoimmune Disease Naturally. For over 16 years, she has provided education and training on topics like longevity and reversing chronic diseases through various media platforms. With over 25 years of education and practice, Dr. Maggie has helped thousands of patients overcome chronic symptoms through a healing-centric education system that meets patients’ unique needs. She is also the author of 8 Out of The Box Ways to Transform Your Health. In this episode… Have you ever felt dismissed by the medical system? Imagine suffering from severe pain, hair loss, and brain fog so intense that conventional medicine offers no solutions other than antidepressants and dismissive explanations. What if there was a different approach that could finally make a difference? Dr. Maggie Yu delves into her transformative journey from debilitating health challenges to becoming a beacon of

Aaron Conant is Co-founder and Chief Digital Strategist at BWG Connect, a leading platform for executive strategy and networking sessions. He is an e-commerce expert with over a decade of experience in digital commerce, providing advisory services to brands on Amazon sales strategies, retail media, direct consumer platform selection, and SEO. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of over 125,000 senior professionals and hosts over 2,000 virtual and in-person networking events annually. Before starting BWG Connect, Aaron was the Head of eCommerce Sales and Business Development at Perrigo and a research scientist at Pfizer. He is also the host of the Digital Deep Dive Podcast. In this episode… Are you struggling to find profitability in today’s saturated e-commerce market? With the constant evolution, rising advertising costs, and the increasing complexity of online retail, businesses are struggling to keep up. But what if there’s a way to harness the collective knowledge

Paul Tedesco is the President of Track, an industry-leading data technology analytics agency focused on data-driven marketing for clients like McDonald's, Kraft, Mercedes-Benz, and Samsung. With over 30 years of experience in marketing, Paul has been instrumental in the company's growth, expanding Track from eight employees to over 90 and securing long-term relationships with high-profile clients. In addition to his work at Track, Paul teaches customer value creation and marketing analytics in the MBA program of the Degroote School of Business at McMaster University. In this episode… Ever wondered how a marketing agency can remain relevant and innovative in today’s data-driven world? How do they balance the use of traditional methods like direct mail with cutting-edge digital strategies, and what lessons can be learned from the success stories of industry giants? Paul Tedesco delves into how the proper use of analytics and personalized messaging can transform a brand's relationship with its customers. He shar

Bo Royal is the CEO and Co-founder of Pareto Legal, a growth marketing agency specializing in digital advertising, conversion rate optimization, and analytics for small- and medium-sized law firms. Under Bo's leadership, Pareto Legal has achieved numerous milestones, helping clients add seven figures in cases to their pipeline and managing ad spends as high as $30 million a month during his tenure with Fortune 500 brands like Calvin Klein and eBay. Bo holds degrees in Marketing and International Business Administration from the Fox School of Business at Temple University and has helped scale digital ad efforts for various industries. In this episode… Have you ever wondered how a shift from broad spectrum marketing to a niche focus could transform a business? What if you discovered a substantial chunk of your advertising budget was being wasted? Wouldn't you want to know how to reallocate those funds more efficiently in order to grow your business? Bo shares his journey of transitioning from the fast-paced cor

Katie Schibler Conn is the Founder of KSA Marketing, an integrated advertising agency specializing in workforce development, recruitment, and advertising for talent acquisitions. A classically trained marketer, she unexpectedly transitioned from her corporate role at Sony and PlayStation to international yak farming, eventually leading to her starting her agency. At KSA, Katie leverages her diverse experiences to help clients navigate "oh shit" moments and achieve their "hell yeah" through impactful marketing strategies. An alumna of the Goldman Sachs 10,000 Small Businesses program, her leadership has been acknowledged by Inc. 5000, Enterprising Women, and Providence Business News. In this episode… Have you ever faced an "oh shit" moment in your business or career? Imagine scaling mountains, staying in hostels, and even farming yaks in Mongolia, bringing back stories that redefine the trajectory of your professional life. What could a retired yak farmer possibly teach us about marketing, workforce developmen

Ian Garlic is the Founder of Video Cast Story, an agency that supports brands in developing strategies and goals for video case stories. He is also the Founder of StoryCrews, a company dedicated to connecting businesses with top-rated videographers to market and expand their brands through powerful video stories. With over 15 years of experience in the digital marketing industry, Ian shares his knowledge and expertise on the Garlic Marketing Show, a podcast that discusses video and marketing trends. Ian believes that customer stories and videos are so essential to scaling, he wrote and published Video Testimonials That Land the Big Fish: The Proven Marketing Strategy to Attract Bigger Clients, Increase Sales, and Achieve Real YouTube Results With Video Case Stories.  In this episode… Imagine the potential impact of incorporating your clients' stories into your business approach. What if the key to engaging your audience and clinching deals lies in authentic, relatable narratives rather than forceful sales tac

Micah Mitchell is Co-founder of Memberium, a software solution that empowers entrepreneurs and leaders to build automated membership sites deeply integrated with their CRMs. With over a decade of experience in membership site strategy, he has worked with high-profile clients helping them strategize and succeed with website models. A pioneer in the membership space, Micah continues to innovate and share his insights on creating engaging and profitable online communities. He is passionate about improving user experience through gamification, community-building, and seamless content protection. In this episode… Are you searching for a seamless way to transform your expertise or content into a lucrative online venture? Do you ever wonder how some companies manage to create online communities that not only engage users, but also drive consistent revenue? Could there be well-guarded formulas for constructing a prosperous membership platform that transcends from a modest user base to encompass thousands of members?

Mandi Ellefson is the Founder and CEO of Hands-Off CEO, which helps seven-figure consulting agencies scale. As the creator of the Scale to Freedom Scalable Service Growth framework, she has consulted with hundreds of agency owners and CEOs, helping them free 20-50% of their week to focus on accelerating profits. Mandi is also the author of The Hands-Off CEO and the host of the Hands-Off CEO Podcast. In this episode… Many business owners work tirelessly and barely move the needle, while others make strategic moves that lead to exponential growth. Could there be a method to break free from the cycle that entraps so many entrepreneurs, allowing them to scale their businesses without being hands-on all the time? Mandi Ellefson of Hands-Off CEO tackled these very challenges and emerged victorious. Suffering from burnout after managing her business single-handedly, she applied her firsthand experience and problem-solving skills to develop systems that free CEOs from the daily grind and enable their businesses to sc