Sinopsis
Shopify Masters is a podcast brought to you by Shopify where successful ecommerce entrepreneurs and experts share their business experience and inspirational stories.Each week, our host Felix Thea invites successful entrepreneurs to share their experience and practical advice for growing an online business on Shopify. Guests on the show come from a wide range of backgrounds and share insight into topics such as creating viral Facebook ads, outsourcing parts of your business, creating licensed products, running a newsworthy pop-up shop, optimizing your social media marketing, content marketing for SEO, and tons more. These are seasoned entrepreneurs that come from diverse backgrounds who are willing to pull back the curtain and share their best practical advice. Subscribe to the show and leave us a review to let us know what you think!
Episodios
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A Guide to Creating Scalable Business Models
02/07/2024 Duración: 44minRazvan Romanescu launched three beauty brands under his parent company, Underlining. Learn his formula for creating a business that has the potential to scale.
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Making Connections in Business—Even if You Don’t Start With Any
27/06/2024 Duración: 30minArt of Tea founder Steve Schwartz didn’t know anyone who started a business, but mentors and partners have always been key to his company’s success.For more on Art of Tea and show notes click here.
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Strategies for Finding Product Market Fit
25/06/2024 Duración: 34minBill Bachand fell in love with cold water plunging and launched his dream business, Renu Therapy. Hear how he used his own pain to create an innovative solution for others.For more on Bill Bachand and show notes click here.
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Key Networking Skills Every Entrepreneur Needs
20/06/2024 Duración: 39minEtienne Ortega moved to LA chasing his career as a professional makeup artist. Discover his tips for building a professional network to help launch your brand.
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How Eastside Golf Redefines Golf With Contemporary Design and Inclusivity
18/06/2024 Duración: 34minDiscover how Eastside Golf founders Olajuwon Ajanaku and Earl Cooper are redefining the sport with contemporary designs and inclusivity.For more on Eastside Golf and show notes click here.
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How This Popular Gardening Blog Blossomed Into an Empire
13/06/2024 Duración: 30minEpic Gardening expanded from a media brand to a success ecommerce business. Founder Kevin Esposito shares how the company grew its product offerings and manages content creation.For more on Epic Gardening and for show notes: https://www.shopify.com/blog/epic-gardening-content-to-ecommerce
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Proven Ways to Improve Customer Retention and Boost Loyalty
11/06/2024 Duración: 32minKatherine Oyer founded Francis Henri to bring her favorite baby brands to the US. Her business doubled when she launched into retail and began investing in customer experience.For more on Francis Henri and show notes click here.
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Reach Customers, Spend Less With These Expert Tips
06/06/2024 Duración: 26minThe marketing landscape is ever changing. Digital advertising costs are rising and there are more restrictions to access customer data. How can businesses navigate these realities and reach their business goals? Eric Seufert, founder and partner at Heracles Capital, and Andrius Baranauskas, director of product at Shopify, uncover some of the answers.For more on Eric, Andrius, and show notes click here.
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How to Craft Your Pitch to Attract Big Investors
04/06/2024 Duración: 34minElly Truesdell left her decade-long career sourcing new brands at Whole Foods to start a venture fund, New Fare Partners, where she helped launch new ventures including Made By Nacho, a cat food brand co-founded by chef Bobby Flay. Follow Elly’s expert advice to nail your next investor pitch.For more on Made by Nacho and show notes click here.
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This Founder’s Shower Idea Became a Viral Sensation
30/05/2024 Duración: 32minJolie founder Ryan Babenzien expects the company to bring in almost 50 million in revenue in 2024 selling just one product — a filtered showerhead. Here's how he created a framework for the perfect ecommerce business and leveraged consumer-generated content on TikTok.To learn more about Jolie and for show notes: https://www.shopify.com/blog/jolie-ecommerce-framework
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The Product Launch Strategy That Earned Glamnetic Millions
28/05/2024 Duración: 30minAnn McFerran’s life changed when she invented magnetic eyelash extensions and launched her brand, Glamnetic. Discover her strategy for bootstrapping her way to $50 million in revenue after her first year in business. For more on Glamnetic and show notes click here.
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Road to Retail: Connecting the Dots
23/05/2024 Duración: 11minDuring the last few hours of opening day, the Cozey team reflects on how far they've come.
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A Consumer Product That Helps Fund Humanitarian Projects
21/05/2024 Duración: 29minThe original LifeStraw product was designed for humanitarian use in Africa, but the product proved to be so popular with outdoor enthusiasts that the company adapted it for consumers. Now, the success of LifeStraw's consumer products for outdoor, home, and travel use has helped the company expand its impact work to provide safe water.To learn more about LifeStraw and show notes: https://www.shopify.com/blog/lifestraw-impact
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Road to Retail: Leap of Faith
16/05/2024 Duración: 11minIt's opening day for Cozey's first permanent retail store in Toronto. Founder Frédéric Aubé shares the signals that gave him the confidence to take the leap into e-commerce and retail.
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Money Tips Every Entrepreneur Needs
14/05/2024 Duración: 40minTori Dunlap is a long time entrepreneur and money expert. She founded the brand Her First 100K to share her financial management and literacy advice to help entrepreneurs succeed. For more on Tori Dunlap and show notes click here.
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Road to Retail: Failures and the Moments that Define Us
09/05/2024 Duración: 13minIn this episode, beginnings, failures and the moments that define us. We cover the day before the grand opening of Cozey's first retail store in Toronto. This is episode one of our new narrative series, Road to Retail.
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Tools for Collecting Market Research & Community Feedback
07/05/2024 Duración: 28minNadya Okamoto launched August after compiling years of market research and community feedback. Discover her favorite tools for connecting with consumers and delivering products they love.For more on August or show notes click here.
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Road to Retail, A Shopify Miniseries
02/05/2024 Duración: 01minShopify's latest miniseries brings you inside one business owner's journey from an online-only furniture company to opening a retail store in downtown Toronto.Join host Benjamin Gottlieb each week for new episodes of Road to Retail.
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The Content Strategy You Need To Reach Millions of Engagements
30/04/2024 Duración: 35minTimm Chiusano blew up on TikTok after experimenting with content topics and formats. Learn his steps to building an effective social media strategy. For more on Timm Chiusano and show notes click here.
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Unlock Brand Growth With a Community Event Strategy
25/04/2024 Duración: 31minVote for Shopify Masters at the 2024 Shorty Awards: click hereNiall Horgan and his two best friends launched lifestyle brand Gym+Coffee in 2017. Today, that brand is an eight-figure business, thanks to its event programming and community-first strategy. For more on Gym+Coffee and show notes click here.