Marketing Mistakes (and How To Avoid Them)

In today’s episode, Stacy sits down with Nathan Piland who is not only one of our agency team members, but a music artist and a social media influencer, who has built a very engaged audience of over 4.2 million on TikTok. The two discuss the ins and outs of influencer marketing. Nathan shares what he thinks influencers should look out for when working with a brand, and also, why he believes brands should generally let influencers have more of a say in creating branded content. He also shares what the first steps are in becoming an influencer, as well as how long it takes for influencers to create videos for partnerships. The two also touch on Nathan’s fake pregnancy stunt which quickly earned him 250,000 followers more.