Marketing Mistakes (and How To Avoid Them)

In today’s episode, Stacy sits down with Alison Simons, who is Founder of Simmons Marketing, ,a professional services marketing firm that builds ROI focused marketing strategies. Alison creates customized programs that align with time allocation and budget with services ranging from keeping your blog updated to hands-on execution of marketing plans. The two chat about employee branding, skill building, and how to understand your client’s goals. Stacy and Alison discuss the miscommunication that can happen between client and agency, and how to avoid these pitfalls.