Hospitality Property School

Visual content is one of the most important components when it comes to marketing for business. Instagram for business is such a visual platform, it cuts through the clutter and could help your property speak for itself.I’ll explain.Instagram for Business IntroductionLet’s look at some 2021 facts & figures about Instagram •There are 1.074 billion Instagram users worldwide in 2021.•The average post on Instagram contains 10.7 hashtags.•71% of the billion monthly active users on the Instagram app are under the age of 35.•Instagram users spend an average of 53 minutes per day.•500 million IG accounts use Instagram stories every day.•Instagram can generate over 4 x more interactions on Instagram compared to Facebook.•71% of US businesses use Instagram.•Instagram helps 80% of Instagram users decide to buy a product or service.•50% of Instagrammers follow at least one business.Men and women are more evenly represented with 50 percent of the active users outside the US. Two-thirds are between the ages of 18 and 3