Weekly Sales Tips

“Should I follow a script when cold calling?” A few of the benefits of using a script are: 1. You can practice reading from it before you call to help you sound more knowledgeable, professional, and in control 2. The script contains a list of common objections, with suggested responses 3. Reviewing the script will allow you to become more familiar with your product/service However, there are a few disadvantages of using a script. Listen to this podcast to learn more.