Vitafoods Insights Podcast

Upcycling is a new term highlighting the ability to make the most of surplus food waste; Alvinesa has been on this path for decades, and is accelerating its efforts. Upcycling allows firms to make the most of surplus waste, such as food waste, to incrementally add value to the supply chain. While it’s not a new concept, the term itself has taken on greater resonance in recent years as companies seek to make the most of every part of their base ingredients. From a family-owned company founded in 1948 to ‘upcycle’ spent waste of the wine making process, Alvinesa has developed into a firm devoted to exploring how to develop high value nutraceutical ingredients. In partnership with its new investors Intermedial Capital Group, and with new CEO Jordi Ferre on board, Alvinesa is extending its geographic and market reach. In this podcast, Ferre speaks to the opportunities around upcycling and the circular economy, the importance of increasing geographic reach, and how companies can extend their own journeys around su