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Sinopsis

Have you incorporated live-streaming into your content strategy? Have you determined the best ways to measure the success of your live videos? As brands continue to embrace live-streaming, finding ways to show ROI are critical. Delmondo is looking beyond video views, and developing a new standard of metrics for the live video space. This week on the Social Media Social Hour, we discuss live video analytics: what marketers need to know with Nick Cicero. Let's do this!