Industry Focus
CG: General Mills Spends $8 Billion on Its Latest Brand Addition
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:24:05
- Mas informaciones
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Sinopsis
With revenue trending downward for several years running, General Mills is focused on stabilizing the top line, and management hopes that buying into a whole new industry will do the trick. Blue Buffalo Pet Products is the leader in natural pet foods, but will its double-digit top line growth be enough to move the needle?
