Vitafoods Insights Podcast

Charlotte Bastiaanse, associate editor at Vitafoods Insights, and Jeff Hilton, partner and co-founder at BrandHive, discuss the evolution of the consumer and identify strategies for brands looking to keep up with the change. Interested in this topic? Join us at https://www.vitafoods.eu.com/en/welcome.html (Vitafoods Europe 2019) for the https://www.vitafoods.eu.com/en/education-programme.html (Education Programme) Summit details https://www.vitafoods.eu.com/en/education-programme/closer-to-digital-consumers-insights-and-marketing-strategies.html (Closer to your digital consumers: Insights and marketing strategies) Thursday 9 May, 10:00-13:00 Session details Navigating the digital marketing landscape Evaluating how the omnichannel has changed how brands reach consumers Exploring why smart marketers are adopting a digital first communication strategy What are the benefits for brands in adopting a digital first model and what does this mean for brands?