The #AskGaryVee Show

Optimizing Hashtags, Recycling Old Content & Bookstore Marketing

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Sinopsis

#QOTD: What animal scares the crap out of you?#LINKSOne Is Greater Than Zero: https://www.youtube.com/watch?v=4fsYW...GaryVee Loves Twitter Video: https://www.youtube.com/watch?v=SUy45...Ask a question: https://www.garyvaynerchuk.com/what-y...http://instagram.com/joshguilar/Hashtag culture is very important, especially to Instagram and Twitter. Those are really the two places that it massively over-indexes. It's an incredible way to get discovered.If you're asking "How do I get my hashtag going", you might be in for a surprise with my reply. I have the #AskGaryVee hashtag, but it's really a way for me to gather questions, as well as create a community that people can talk to each other on. For a campaign, it's different. You need to understand two things. One, hashtags are not ownable. Maybe some of you didn't get it, so I'll say it again: hashtags are not ownable. It is insane to me that people in 2015 still think you can own a hashtag. I walk into a lot of brand meetings where people will say things like "L