Wordpress | Post Status Draft Podcast
Rejuvenating old software products, with Pippin Williamson
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 1:01:43
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Sinopsis
In this episode of Post Status Draft, I talk to Pippin Williamson, and we discuss the renewed effort he and his team have made to rejuvenate Restrict Content Pro. Restrict Content Pro was initially sold without even a dedicated landing page, was successful on Code Canyon for a time, then he let it sputter as he and his team concentrated on Easy Digital Downloads and AffiliateWP. But Pippin knew that Restrict Content Pro still had more life in it, and he wanted to see it become the kind of product he knew it had the potential to be. So when John Parris -- at the time primarily working with Easy Digital Downloads -- said he was interested in helping make RCP a proper membership plugin, Pippin jumped on the opportunity. They have had a good bit of success early on in the attempt to rejuvenate this product: Our goal was to double or triple the monthly revenue within six months. In March, 2016, RCP brought in $7,700. Last month, July 2016, it brought in $11,400. August, 2016, is estimated to bring in a little over