Leg Job Seeker's Podcast
#10) Building a Career in Brand Marketing | From Coca-Cola to E&J Gallo | Courtney O'Brien
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:37:22
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Sinopsis
Subscribe and listen on: iTunes Spotify Google PlayAre you looking to grow your career in brand marketing? Well stop what you are doing, and listen to our 10th episode of the The Career Warrior Podcast (formerly Let's Eat, Grandma Job Seeker's Podcast!) With a solid career in brand marketing, she’s grown well-known brands such as Coke Zero and Apothic (E&J Gallo Winery). As E&J Gallo's Director of Marketing for Premium Innovation, she's managed over $300 million in revenue for 9 E&J Gallo wine brands. With over $4.7 billion in annual revenue, E&J Gallo is the largest producer of wine in the world. She was behind the rise of Coke Zero, leading a $40 million dollar advertising campaign. She's also worked with great brands like Disney and Evian. Today, she is here to share her story and inspire you how to become successful in the world of brand marketing. PART 1 | CAREER STORY (Questions for Courtney)Why did you choose marketing?How did you first get into