XR for Business

Alan puts it best in this episode of XR for Business: Sam Schoonover’s job with Goldenvoice is to create “wow” moments at music festivals like Coachella. Sam talks about the groundwork they’ve laid at Coachella for immersive reality so far, and where he plans to take it going forward. Alan: Coming up next on the XR for Business Podcast, we have Sam Schoon over from Goldenvoice and Coachella, my favorite music festival in the world. We’re going to be talking about augmented reality spaceships, augmented reality portals, bringing video to life in a AR and El Pollo Loco. All that and more coming up next on the XR for Business Podcast. Sam, welcome to the show. Sam: Hi. Thanks for having me. Alan: It’s my absolute pleasure, man. As you know — and as people on the show who know because I’ve mentioned it before — Coachella is one of my absolute favorite music festivals. And having been a deejay for 20 years myself, I’ve been to a few. Coachella is just this magica