Legally Sound | Smart Business

Why a Startup Offering Wedding Loans Divorced Its Business Model [e256]

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Sinopsis

Nasir and Matt talk about the Seattle startup SwanLuv, which quickly shifted its business model of giving couples free loans for weddings. Full Podcast Transcript NASIR: Welcome to our podcast where we cover business in the news and add our legal twist. My name is Nasir Pasha. MATT: And I’m Matt Staub. NASIR: Matthew Staub, we are continuing our week of talking about startups that have had some growing pains. MATT: Yeah, this one seems to be all pain, actually. NASIR: Yeah, from the beginning, right? MATT: Well, I was trying to figure out when exactly they started all this. From what I can tell, there was a ton of stories in December – you know, a couple of months ago. I’m guessing it’s been about two months since they ramped up and started. But let me just explain what this company is. I had not actually even heard of this, surprisingly. This is the type of story that my wife would have come across and said, “Hey, have you heard about this? You should have this on the podcast.” It’s called Swanluv. I