Legally Sound | Smart Business

On this episode of the Ultimate Legal Breakdown, Nasir and Mattbreak down social media marketing withguests Tyler Sickmeyer and Kyle Weberof Fidelitas Development. They first discuss contests and promotionsand talk about where social media promotions can go wrong,when businesses are actually running an illegal lottery, and the importance of a soundterms and conditions. Next, they talk about the recent press release from the FTC tomarketing influencers about necessary disclosures in online marketing and how to avoid problems like those that occurred at the Fyre Festival. They wrap things up with a discussion on intellectual propertyinfringement, including issues caused by rogue ex-employees, affiliate relationships, and copyright infringement claims. Full Podcast Transcript NASIR: Welcome to Legally Sound Smart Business! My name is Nasir Pasha. MATT: And I’m Matt Staub. We’re two attorneys here with Pasha Law. NASIR: Welcome to the podcast! Today, we are doing the ultimate legal breakdown of social media pr