Mastermind.fm

Guesting on Mastermind.fm this week: Andy Wilkerson Andy is the president of Parallelus, UpThemes, and creator of the Runway framework for WordPress. So, join Mastermind.fm as we walk through all that which has led to Andy's acquisition of UpThemes, and any trials, lessons, or ordeals along the way. Topics Include: Venting support frustrations via James' "patented" company communication technique that can help defuse a bad situation. Andy's history and experience with Theme Forest and Envato. Hot tips for inclusion of unique features to make your theme stand out and attract users to your product. Which may not be as difficult as your think! Andy’s personal account of the transition and acquisition of UpThemes. Insight into his mindset going into the process of leveraging value. The critical role of planning stages when moving forward. Deciding on a  plan of action to make the acquisition worth the investment. Also discussed is Andy's objective consideration in striving to harness p