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James Laws welcomes Dustin Stout as his co-host for the episode, kicking things off by measuring the size of their respective Twitter followings. Dustin won, and so he should, given that he is a social marketing consultant who now sells a successful social media product, Social Warfare. If we could combine James and Dustin, at a genetic level, into one man, he would be called Justin. Justin Lout. As a young adult, Dustin left small-town Pennsylvania and headed for the bright lights of Hollywood to become an actor but, after a few years, became disillusioned with how the industry actually works (no mention of whether he met Harvey Weinstein), so, he went to work as Youth Director for his church. Determined to connect with young people on their own terms, he learnt as much as he could about the newly emerging world of social media. Inspired by meeting some of the leading lights in the social media space, he started blogging about what he was learning. This encouraged others to approach him for advice on how t