Digiday Live

Washington Post’s Jed Hartman: The 'Trump bump' isn't responsible for all subscription growth

Informações:

Sinopsis

The Washington Post is one of the publications who can tell a success story about their subscriptions strategy. At the Digiday Publishing Summit held in Key Biscayne, Florida, The Post’s CRO Jed Hartman said that the success is not all owed to the Trump bump. In this session, he talks more about The Post’s work on subscriptions, their relationship with platforms and what happened with Instant Articles.Learn more about your ad choices. Visit megaphone.fm/adchoices