Digiday Live

PopSugar's Geoff Schiller on creating a range of revenue products beyond advertising

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Sinopsis

The debate over paywalls and merchandise has turned to a more nuanced discussion over how to supplement advertising revenue with new income sources, ranging from membership opportunities to e-commerce. Join Geoff Schiller of PopSugar as he discusses how publishers are going beyond advertising. This session is from the Digiday Publishing Summit held in Vail, Colorado.Learn more about your ad choices. Visit megaphone.fm/adchoices