Super Tight

How can brands impact culture?  Kevin quit his job as a talent agent at one of the biggest agencies in the world to start his company: TheMachine.  Him and his business partner are now focused on the future of branded content- helping brands create media that their consumers love.  We chat about the power of influencers, why Super Bowl ads aren't worth it and how brands can succeed in today's crazy digital landscape.  Check out Kevin and TheMachine @ www.themachine.la  www.supertight.co @supertightco