Shark Theory With Baylor Barbee

In this engaging episode of Shark Theory, host Baylor Barbee delves into the shifting trends of the beverage industry, exploring the surge of THC and CBD drinks as they begin to eclipse traditional liquor and wine sales. During his exploration, Baylor encounters Marc, a partner at Sweet Justice, who shares insights on the evolving landscape of non-alcoholic beverages. The episode offers invaluable advice for those seeking growth and differentiation in 2025, both personally and professionally. Listeners are treated to Baylor's thoughtful discourse on the importance of adding value in every professional and personal interaction, a strategy underscored by Marc's friendly and informative approach. Emphasizing the necessity for authenticity and unique value propositions, Baylor encourages listeners to focus on personal belief in their own "product" – themselves. With an emphasis on uniqueness rather than comparison, Baylor's discussion is a call to action for self-improvement and authenticity as key elements of su