Voices Of Vr Podcast Designing For Virtual Reality

#1630: Keiichi Matsuda on Metaphors for AI Agents in XR User Experience: From Omniscient Gods to Animistic Familiars

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Sinopsis

Here's my interview with Keiichi Matsuda, Designer and Director of Liquid City, that was conducted on Thursday, June 12, 2025 at Augmented World Expo in Long Beach, CA. In the introduction, I read through Matsuda's essay titled "Gods" (also uploaded here) where he explores the idea that AI should be more like pets and polytheistic and animistic familiars rather than the more monotheistic approach where there's one true AI God represented by one of Big Tech's omniscient and all-powerful AI systems. This approach has lead Matsuda to developing a system of what he calls "parabrains" that is an interface for AI agents that goes beyond the narrative scripting capabilities that he was exploring in inworld.ai with his project MeetWol that I covered previously at AWE 2023. A lot of Matsuda's ideas were also explored in the speculative fiction short film called Agents that was produced in collaboration with what was a the time Niantic Labs and is now Niantic Spatial (check out my interview with Niantic Spatial at AWE