Thrive Loud With Lou Diamond

What do luxury fashion, planetary sustainability, and a late-night knock from counterfeiters have in common? They’re all part of Julie Wainwright’s extraordinary story.In this compelling episode of Thrive LouD, host Lou Diamond sits down with trailblazing entrepreneur Julie Wainwright—the powerhouse behind The RealReal and now founder of Ahara, a precision nutrition venture. Julie pulls back the curtain on how she turned an unconventional idea into a billion-dollar company that rocked the fashion industry, championed sustainability, and faced off against both luxury titans and the dark world of high-stakes counterfeiting.Julie dives deep into the sparks and pivots that shaped her career, revealing the real-life “aha moment” that launched The RealReal and the tough venture capital battles she endured. She reflects on the personal and environmental impacts of her work, how she defines success beyond the bottom line, and shares some truly wild stories—including one that might just make you rethink what it means