Work Smart Hypnosis | Hypnosis Training And Outstanding Business Success

People often believe they have to do things one specific way to succeed. A great example is niching. Many hypnotists believe that they have to pick a niche to be successful. After all, everyone we know in the hypnosis industry, myself included, is known for one specific thing they do exceptionally well. But can I let you in on a little secret? Nearly every single one of them also sees clients for other things. Just because you become recognized as an expert in one specific area or niche does not mean you have to focus your business exclusively on that area. As business owners, we have the power – and permission – to run our hypnosis businesses however we choose; to explore new paths that may lead to success. This week, I discuss a little-known secret about niching. I discuss why most hypnotists need to shift their mindset from ‘I need to niche’ to focus on offering services they’re most passionate and excited about. I explain how niching is typically used as a marketing strategy and business principle. I also