Sales Enablement PRO Podcast

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space and we’re here to help professionals stay up to date on the latest trends and best practices so that they can be more effective in their jobs. Today I am excited to have Maria Willait from Salesforce join us. Maria, I would love for you to introduce yourself, your role, and your organization to our audience. Maria Willait: Thank you very much, Shawnna. Hello everyone, my name is Maria Willait. I am the director of sales enablement for Salesforce in France. I am based and located in France. I’ve been in tech for 25 years now, 18 years in sales, and seven years in enablement, so getting used to all the sales, marketing, and enablement practices. SS: Well, we are very excited to have you join us today. Now, you actually recently spoke at our Sales Enablement Soirée we hosted in Paris, France on sales and marketing alignment. In a rapidly growing business environment,