The Copywriter Club Podcast

Kate Toon joins The Copywriter Club Podcast for episode 31—all the way from Australia. She co-hosts Hot Copy, which we’ve jokingly referred to as “the second best copywriter” podcast. She casually throws out words like “scuppered” and “rubbish” and “bloomin’” as she talks with Rob and Kira about: • the backdoor she opened to land a copywriter job at Ogilvy • the “agency” skills she learned that she applies in her freelance work every day • why freelancing is so much harder than working at an agency • why creating products isn’t the path to easy street you might think it is • how she created products and courses—all while working for her clients • why she’s taking a year off from reading blog posts and articles And there’s much more in this episode to tickle your ears. Click the play button below, or scroll down for a full transcript. The people and stuff we mentioned on the show: Sponsor: AirStory Ogilvy Mad Men The Clever Copywriting School Kate’s SEO Course Rand Fishkin Mustache wax Hootsuite Zencastr M