The Copywriter Club Podcast

For the 58th episode of The Copywriter Club Podcast, Kira Hug and Rob Marsh sit down to talk with financial copywriter, Jake Hoffberg about all kinds of things related to writing copy in the financial niche, including: •  his first exposure to direct response and how he got into internet marketing •  how he was rejected by every division of Agora but one before he landed his first project •  the terrible cold email pitch template he used (we share it, don’t use it) •  his contrarian “I want to make money” path to copywriting •  the kinds of projects he willingly took on just to get started •  how he leveraged his new relationships into more jobs and more clients •  the real value that copywriters provide their clients (it’s not writing copy) •  the process for pitching new ideas and getting the next project, and •  how to double your income in 6 months Plus we also asked for his thoughts about getting royalties, which clients will pay them, and how to structure royalties the right way and he shared the advic