The Copywriter Club Podcast

TCC Podcast #62: The ins and outs of creating a micro-agency with Jamie Jensen

Informações:

Sinopsis

For the 62nd episode of The Copywriter Club Podcast, Kira and Rob brought former screenwriter, movie producer and copywriter Jamie Jensen into the studio to talk all about her copy business. She shares the good and the bad and why she decided to shut down her agency just as it was really taking off. We also talked about: •  how her dad unknowingly put her on the path to copywriting as a kid •  why she left Hollywood to make her own movie, then jumped to copywriting •  what she did early on to attract clients to her business (her no-strategy strategy) •  how she developed a unique brand voice (Hollywood helped) •  the systems and processes she used to connect with her customers •  the place honesty and enthusiasm plays in attracting clients to her •  why she decided to grow a micro-agency instead of staying a sole proprietor •  the challenges the come with running an agency—she shares the dark side We also asked Jamie about what she’s doing today, the course she just created and launched, and her one word tip