Adexchanger
Back To Marketing Basics, With Back Market’s New CMO
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:51:54
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Sinopsis
As the former CMO of Sonos, Joy Howard’s job was to make people want to buy new electronics. Now, as the recently appointed CMO of Back Market – an online marketplace for refurbished electronics – it’s her job to convince them not to.