Mgma Small Talk

Dr. Scott Cullen, Executive Vice President of Strategic Innovation and Chief Clinical Officer at AVIA, discusses emerging trends and challenges facing healthcare leaders on this episode of the MGMA Insights podcast. AVIA recently launched their own Generative AI Strategic Collaborative of 20+ health systems, industry associations, and government leaders to produce a network-validated expert playbook. Here, Dr. Cullen discusses the major trends facing medical groups over the next couple years, the demographic forces driving a 45% increase in demand by 2030, the rise in disease burden, and the future of work and digital enablement to help ease the burden of the “24/7 consumer” and the “exhausted physician.” Sources: AVIA: https://aviahealth.com/news/avia-appoints-scott-cullen-m-d-as-evp-of-strategic-innovation-and-chief-clinical-officer/ Dr. Scott Cullen: https://aviahealth.com/about-us/our-team/# MGMA Stat on AI: https://www.mgma.com/mgma-stat/most-medical-practice-leaders-agree-that-ai-is-the-future-is-th