Wordpress | Post Status Draft Podcast

In this podcast episode, Cory Miller welcomes Greg Zakowicz from Omnisen to discuss the effectiveness of various marketing channels such as email, SMS, and web push messages. They explore the increasing impact of SMS marketing, especially during peak shopping periods, and the growing trend of automation in marketing communications. Greg shares insights from Omnisen annual report, emphasizing the success of behavior-based automated messages in driving sales. They also discuss the simplicity of starting with SMS marketing and the potential of web push notifications. The episode concludes with an offer for Post Status listeners to try Omnisen and a reminder of the accessibility and support provided by the Omnisen team.Link for 15% off first three months: our.omnisend.com/poststatusTop Takeaways:SMS Marketing Growth: SMS marketing is experiencing significant growth, with a 396% increase in 2021 over 2020. Greg emphasizes the importance of leveraging SMS as a valuable marketing channel.Web Push Notifications: Web