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Erin Schirack: Putting Chicago's Trainers On The National Stage via Chi-Society

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Sinopsis

A little over a year ago, the rug was pulled out from under so many fitness instructors who had relied on the traditional gym or studio model. Depending on the state and its laws, many of those trainers and instructors were 1099 contractors and weren't eligible for unemployment. As studios closed and their customers tried to figure out which room was best to sweat in, many trainers were quickly thrust into entrepreneurship without much of a safety net. That was sort of the case for Erin Schirack and her partner in creating the dance fitness brand MVFitness, Bobby O'Brien, except for one twist. MVFitness launched pre-pandemic and was hosting pop-up classes at the Essex Hotel. After The Day The World Stood Still, which is how I'd like to stylize the start of the pandemic henceforth, the pair started to create a grueling schedule of free instagram LIVE classes. You've heard this story before if you spent any time on Instagram in March of 2020. After the calamity of constant livestreams, the pair turned to The DJ