Shopify Masters | The Ecommerce Business And Marketing Podcast For Ambitious Entrepreneurs

60 and Over: How This Entrepreneur Markets His Products to an Older Demographic

Informações:

Sinopsis

In this episode of Shopify Masters, you’ll hear from an entrepreneur who created his own balm and how he marketed it to a segment of 60-and-over customers by focusing on educating them about the ingredients that go into his product. Show Notes: http://www.shopify.com/blogs/blog/selling-to-an-older-demographic