Shopify Masters | The Ecommerce Business And Marketing Podcast For Ambitious Entrepreneurs

OOVA is an at-home diagnostics company that brings clarity to the complex world of fertility.  For more on OOVA and show notes: https://www.shopify.com/blog/oova-market-research?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast  Tune in to learn How the pandemic shifted the market in their favor The challenges of being a female founder A data scientist's approach to asking the right questions when doing market research