The Copywriter Club Podcast

Dave Harland is our guest on the 339th episode of The Copywriter Club Podcast. After starting a career as a soccer (or should we say football) reporter in Manchester, Dave shifted to the world of copywriting where he’s known for coming up with big ideas and a method to execute them. In this episode, you’ll find out exactly how he makes it happen. You’ll also learn: How Dave improved his copy skills with limited technology capabilities. Why he branded himself using “word” rather than “copy.” How he organized his portfolio when he first started his business. A typical day in the life of Dave and how he balances client work with his own business goals. Why writers need time to simmer in their thoughts and why they shouldn’t rush the critical thinking process. How to get bigger brands to notice you. The 3 question test Dave uses when coming up with a big idea. How many projects are too many projects? His method for attracting clients and building his brand using LinkedIn. How to find your vo