The Copywriter Club Podcast

Steph Trovato is our guest on the 329th episode of The Copywriter Club Podcast. Steph is a copywriter who has been able to scale her business to $300k a year in just 3 years. In this episode, she shares the tools, strategies, support, and systems she’s put in place along the way to make it happen. Here’s a breakdown of the conversation: How Steph went from marketer for dental practices to freelancer and copywriter. Why she had to make the jump to full-time in her business and how she earned her first clients. Her pitching method – 100 pitches a week?! The most important step in the pitching process. How long she had to pitch before her business was sustainable. Her mindset and perspective shifts as she went full-time in her business. The transition from one-off projects to robust retainers. Can you be profitable and NOT be a launch copywriter? The power of being upfront about your pricing. How to set up a profitable retainer for your business. The reality of finding the perfect work sc