Sinopsis
The Velocity Work podcast is for lawyers who run their own firm. It explores tactics, tools, and stories that help owner-attorneys push past simply lawyering well to building a successful firm. Melissa Shanahan, Velocity Work's founder, helps clients and listeners shift how they operate in order to achieve the next level for their firm and their life. From numbers and business strategy to discipline and mental health, Melissa's approach provides sustainable success.
Episodios
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#293: Reframe Your Goals: Embrace the Stretch, Not Just the Destination
21/01/2025 Duración: 21minDo you ever feel like you're frantically chasing your goals, only to be left deflated when you don't hit them by the deadline? What if the key to sustainable growth lies not in the destination, but in the stretch? In this episode, Melissa dives deeper into the topic of goal-setting and shares some powerful insights that can transform the way you approach your targets. She explains why focusing on the work, rather than the outcome, is the secret to creating true velocity in your firm. Get ready to learn how to set ambitious targets while maintaining peace and perspective along the way. Get full show notes, transcript, and more information here: https://www.velocitywork.com/293
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#292: Goal Setting Approach for Estate Planning Firms with Maintenance Programs
14/01/2025 Duración: 32minDo you have a clear plan for your law firm's growth in 2025? Are you setting the right revenue goals and projections based on your firm's unique circumstances? In this episode, Melissa shares how to approach goal setting and revenue projections in a way that makes sense for your firm. Specifically, she dives into strategies for estate planning firms with maintenance programs to set accurate revenue goals and projections. By breaking down your revenue streams and understanding the nuances of recurring revenue, you can create a roadmap for growth that is both ambitious and attainable. This episode tells you how. Get full show notes, transcript, and more information here: https://www.velocitywork.com/292
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#291: How to Increase the Value of Your Law Firm: Your Biggest Asset with Darren Wurz
07/01/2025 Duración: 43minHow do you determine what the value of your business is, and how can you think differently to increase the value of your law firm? This topic will strike a chord with lawyers everywhere, but not enough lawyers understand the value of answering these questions, especially when it comes to retiring from or exiting your law firm. To help you start thinking abut your practice as an asset, Melissa is joined this week by Darren Wurz. Darren is the founder and CEO of The Lawyer Millionaire Founders Network, a next-generation membership model of financial planning designed exclusively for law firm owners. Tune in this week to learn practical strategies to improve your structural, human, customer, and social capital, setting your firm up for long-term success and a profitable exit. Get full show notes, transcript, and more information here: https://www.velocitywork.com/291
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#290: Small Wins and Progress: Reflecting on The Past Year
31/12/2024 Duración: 09minSometimes, looking back over the past 12 months leads to self-criticism and a sense of disappointment, not allowing you to see the small wins that have made this year a success. If you look back over 2024 and can’t shake that voice of self-criticism, this episode is for you. It’s easy to lose sight of how far you’ve come, especially when there are still items you didn’t cross off your list this year. But even if this year hasn’t been as deliberate or as fruitful as you’d hoped, there’s a lot to be proud of yourself for, and Melissa is showing you why on today’s show. Get full show notes, transcript, and more information here: https://www.velocitywork.com/290
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#289: Your Mental Health, Curiosity, Self-Compassion, and Parts Work with Jenny Jacobsen
24/12/2024 Duración: 39minHave you ever felt like you're riding the line between feeling good and feeling down, but not quite tipping over into full-blown depression? As a high-achieving law firm owner, it's easy to get caught up in the drive to succeed and push yourself to the limit, often at the cost of your own well-being. In this episode, Melissa sits down with her therapist, Jenny Jacobsen, to discuss the importance of mental health for law firm owners. Jenny is a Certified EMDR therapist with 14 years of experience in clinical practice. They dive into the concept of curiosity as the opposite of depression and how getting curious about your own feelings and experiences can lead to greater self-compassion and connection. Get full show notes and more information here: https://www.velocitywork.com/289
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#288: Hard-Won Wisdom: 8 Lessons Learned from Members and Clients
17/12/2024 Duración: 36minDo you ever feel like you intellectually understand a lesson, but haven't truly learned or implemented it? In this episode, Melissa shares eight hard-won lessons from law firm owners that have been game-changers for their businesses. These are not just quippy truths, but real experiences that have forever changed the way these owners operate. Join Melissa this week to hear the top eight lessons learned by her Mastery Group members, and consider how you can start practicing them in your own firm. Whether it's implementing a system for regular check-ins with your team, tracking conversion rates, or learning to trust others with responsibility, there is at least one takeaway that can help you create better results for yourself and your firm. Get full show notes, transcript, and more information here: https://www.velocitywork.com/288
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#287: The Keys to Work-Life Balance: Lessons from the Monday Map Process with Drew Hickey
10/12/2024 Duración: 41minDo you ever feel like you’re just going through the motions at work, never quite making progress despite working long hours? Do you struggle to find a sense of calm and control over your time and results? In this episode, Melissa sits down with Drew Hickey, a Mastery Group member and Monday Map Power Hour facilitator who has experienced a profound shift in her mindset and productivity through implementing the Monday Map process. Tune in this week as Melissa and Drew dive deep into the power of the Monday Map process for creating intentional plans and honoring them throughout the week. Get full show notes, transcript, and more information here: https://www.velocitywork.com/287
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#286: From 65 to 28-Hour Workweeks: Strategies for Scaling Back with Lauren Davis
03/12/2024 Duración: 01h03minAs a law firm owner, it's easy to fall into the trap of working long hours and neglecting other important areas of your life. And if, like so many other lawyers, you’re looking for a way to achieve better work-life balance, you’re in luck. This week, Melissa is joined by Lauren Davis, a medical malpractice and personal injury attorney based in Virginia. Lauren shares her journey from working 45-65 hour weeks at a midsize firm to starting her own practice and intentionally scaling back her hours. Listen in to hear Lauren’s practical tips and insights on how to track your hours, create an ideal workweek template, and delegate tasks to free up more time for the things that matter most. Get full show notes, transcript, and more information here: https://www.velocitywork.com/286
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#285: The Importance of Self-Awareness and Intentionality in Combating Exhaustion
26/11/2024 Duración: 35minFeeling exhausted as the holidays approach? You’re not alone. While some level of exhaustion is normal, different types of exhaustion require different remedies. Tune in to discover the difference between harmful and beneficial exhaustion, learn practical tips for restoring the nervous system and cognitive function, and understand the importance of having a strong support team. Get full show notes, transcript, and more information here: https://www.velocitywork.com/285
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#284: Set Your Law Firm Up for Success in 2025: Two Key Areas to Focus on Now
19/11/2024 Duración: 25minAre you ready to make 2025 your best year yet as a law firm owner? In the midst of holiday celebrations and all the things that come with this exciting time of the year, the key to success lies in being proactive and setting yourself up for a strong start. And in this episode, Melissa shares two crucial areas to focus on now that will pay dividends in the new year and beyond. Listen in this week to learn Melissa’s tips for teeing yourself up for success in 2025. You’ll hear how surrounding yourself with the right people can provide energy, inspiration, and guidance you need to thrive, why data is an essential piece of the puzzle, and the key metrics every law firm owner should track to gain clarity and make informed decisions to drive your firm forward. Get full show notes, transcript, and more information here: https://www.velocitywork.com/284
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#283: Team Performance: Why Lowering Targets Isn’t the Solution
12/11/2024 Duración: 23minIf you ever find yourself doubting your team's ability to hit your firm's revenue goals, you’re not alone. Many law firm owners struggle with this, but the truth is, lowering your targets is not the answer. Listen in this week to discover how to identify the real reasons your team may not be following processes and what you can do as a leader to address those underlying issues. Learn why accountability, training, and process validation are essential for enabling your team to perform at their best, and important questions to ask yourself about what’s really going on under the surface if you find yourself wanting to lower targets. Get full show notes, transcript, and more information here: https://www.velocitywork.com/283
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#282: Future Vision: How Overthinking & Perfectionism Sabotage Progress (Part 2)
05/11/2024 Duración: 38minLast week, Melissa introduced you to the concept of the future vision you are creating for your law firm. In order for it to come to fruition, you must deeply believe in that vision as an owner, which requires you to take a close look at your mindset and assess whether or not it’s supporting you in achieving your goals. Join Melissa this week to learn the mindset shifts required to break free from the perfectionism and doubt that can hold you back from achieving your goals. You'll learn how to quiet the voices of fear and doubt and instead focus on aligning your actions with the paradigm shift required to reach your goals. Get full show notes, transcript, and more information here: https://www.velocitywork.com/282
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#281: Future Vision: Align Your Decisions with Future Goals (Part 1)
29/10/2024 Duración: 38minDo you ever feel like you're stuck in the day-to-day of your law firm, making decisions that don't align with the future you envision? Whether you want to be a $2 million firm, a $5 million firm, or something more, you must start thinking from your future and making choices that bridge the gap between where you are now and where you want to be. Discover the power of thinking from your future and learn practical strategies for aligning your daily decisions with your long-term vision. Melissa emphasizes the crucial role of data in creating a realistic roadmap to your desired future state, and shows you how to overcome the default thinking patterns and behaviors that are holding you back from achieving your goals. Get full show notes, transcript, and more information here: https://www.velocitywork.com/281
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#280: Client Growth vs. Retention: Taking a Sabbatical from Professional Relationships
22/10/2024 Duración: 36minHave you ever experienced an organization grasping tightly onto you as a client at all costs, even if it wasn’t in your best interest to stay? Maybe you’ve done this with your own clients in the name of retention. You probably already know this doesn’t feel good to anyone, and it’s also not the healthiest way to run your business. At Velocity Work, Melissa takes a different approach. Tune in this week to hear where Melissa stands on client retention and when it might be time to let a client fly on their own. You’ll learn the importance of recognizing how a step back could be a positive move in your client’s journey, examples of when sabbaticals in your professional relationships might be necessary, and Melissa’s top tips for approaching these partnerships with honesty, trust, and a focus on long-term growth. Get full show notes, transcript, and more information here: https://www.velocitywork.com/280
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#279: Master Your Time: Prioritizing What Matters in Your Law Firm and Life
15/10/2024 Duración: 24minWhen law firm owners find Melissa, one of the most common problems they face is finding enough time in their calendars for the things that are most important to them personally and professionally. Not only is taking care of your closest relationships a priority, but so is your health and wellbeing, and of course, growing your firm. If balancing it all isn't something that comes easily to you, don't worry. Melissa has you covered this week. In this episode, Melissa shows you how to create calendar "Zones" dedicated to your priorities, and guides you through the process of identifying these priorities and gradually improving time management. She offers practical advice, breaking the process down into manageable steps so firm owners can progressively take back control of their time. Get full show notes, transcript, and more information here: https://www.velocitywork.com/279
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#278: Stop Defending Your Limitations: How to Overcome the Excuse Mentality
08/10/2024 Duración: 23minDo you ever catch yourself making excuses for your business, whether it’s the way things are run, your team members, or the numbers? Does a bad day, a lack of sleep, an unproductive meeting, or a difficult client sound like a valid reason for why you couldn’t achieve what you said you would? While excuses are a trap many intelligent and high-achieving law firm owners fall into, the hard truth is that they are a surefire way to undermine your success. Join Melissa this week as she encourages you to examine where you might be in the habit of giving excuses and making yourself a victim to your circumstances. You’ll hear why excuses can be so damaging to you and your firm’s success, how they waste your time, energy, and resources, and Melissa’s tips for kicking excuses to the curb and embracing a no-excuses mindset. Get full show notes, transcript, and more information here: https://www.velocitywork.com/278
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#277: 2 Key Elements You Need to Optimize How You Work
01/10/2024 Duración: 30minIs your firm lacking structure and organization when it comes to how work gets done? Are tasks falling through the cracks or are team members working in silos? How do you know that both your team and yourself are following through on the things you said you would do? Join Melissa in this episode as she shares the two key elements that can help bring more visibility, accountability, and progress to your firm’s workflow. You’ll hear the importance of having a centralized task management system and holding regular progress meetings with your team, and how these strategies can create a culture of high performance and results in your law firm. Get full show notes, transcript, and more information here: https://www.velocitywork.com/277
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#276: Stop Tolerating Mediocrity in Your Law Firm Team
24/09/2024 Duración: 31minDo you ever feel like you're carrying the weight of your law firm's growth on your shoulders alone? As overachievers, it's easy to fall into the trap of trying to make things happen by sheer force of will. But the truth is, to achieve your ambitious goals, you need a team that can rise to the challenge. Tune in this week as Melissa shares why law firm owners end up with mismatched teams, and what you can do to course-correct. You’ll learn the importance of articulating your vision, setting clear standards, and gaining team buy-in so you can build a team that matches where you’re taking your law firm. Get full show notes and more information here: https://www.velocitywork.com/276
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#275: Optimize Your Conversion Rate: Make the Most of Your Leads
17/09/2024 Duración: 38minDo you feel like you should be generating more revenue from the leads your marketing efforts are currently bringing in? If you're pouring money into marketing but seeing minimal results, this episode is for you. As a law firm owner, conversion rates are a critical metric to track and understand if you want to get the most out of your marketing spend. In this episode, Melissa digs into what a conversion rate is and how improving it can massively increase your firm's revenue without needing to spend more on marketing. Tune in to understand how to calculate your firm's conversion rate, identify the common barriers to tracking and improving conversion, and implement practical strategies to optimize your intake process. Get full show notes and more information here: https://www.velocitywork.com/275
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#274: Get Under the Hood of Your Business: Law Firm Financial Reporting
10/09/2024 Duración: 33minWhile finance management can feel intimidating, the great news is that consistent financial reporting isn’t rocket science. There’s just a little organization to get squared away upfront, which will make you the most empowered, responsible business owner you can be. If you need a clear plan for creating a consistent financial reporting system, this episode is for you. Listen in as Melissa shares the four key numbers every law firm owner needs to know, the cadence at which you should be reviewing these numbers, and why having a blueprint for your firm’s financial reports is critical for long-term success. Get full show notes and more information here: https://www.velocitywork.com/274