Sinopsis
A #realtalk conversation about all things marketing, social media and the entrepreneur life.
Episodios
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EPS 090 Manifesting the next decade (Guest: Dani Druisso)
31/12/2019 Duración: 56min#90 Dani Druisso is the powerhouse voice and leadership coach behind the Unleash Your Voice podcast. With an extensive background in performance and over five years in the personal development game, Dani has built her career around helping people take radical responsibility of their lives by embracing their humanness, loving their journey, and owning their “extra.” Dani’s playful approach to personal development inspired her book “Get Off Your A$$ & Into Your Life”, an immersive experience that has moved countless women take action, overcome fear and stop apologizing for living their dream life. We talk about how to set goals and intentions moving into the new year and new decade. We talk about the importance of knowing the why behind your intentions and having the self-awareness to know if your goals are really serving you. Dani walks us through her vision board process and how to manifest your own great year. http://danieledriusso.com/ https://www.instagram.com/Danidriusso/
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EPS 089 Finding life balance and combating hustle culture (Guest: Dr. Ayla Lester)
17/12/2019 Duración: 43min#89 Dr. Ayla Lester is a naturopathic doctor focusing on core pillars including nutrition, plants, water, movement, sleep, balance and connection to help people solve and prevent health problems. In this episode, we talk about the role of nutrition, why its so important to be aware of food sensitivities and how nutrition and stress are tied together. She shares information about stress, anxiety, how to manage stress in our daily lives and how to notice when you're in fight or flight mode. Our hustle culture and constantly comparing our to-do lists to each other are adding stress to our lives that our bodies might not be able to handle. We talk about self-care activities and why learning to calm your mind is so important. https://www.doctorlester.com/ https://www.instagram.com/dr.aylalester/
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EPS 088 Disrupting the architectural industry in Canada (Guests: Philip and Jessie)
03/12/2019 Duración: 54min#88 Philip Vandermey and Jessie Andjelic are the founders and owners of SPECTACLE, an internationally oriented architecture office working across the fields of architecture, urbanism, landscape, and object design. In this episode, we talk about social infrastructure, what the Canadian architectural landscape looks like and how Phil and Jessie are trying to evolve it. We talk about why industries need disruptors, how living in Europe influenced both of their perspectives when it comes to design and business and their advice for aspiring entrepreneurs. www.spectacle-bureau.com https://www.instagram.com/spectacle_bureau/
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EPS 087 Everything you need to know about TikTok (Guest: Kayley Reed)
26/11/2019 Duración: 48min#87 Kayley Reed is the founder of Hermana Agency, an influencer marketing company as well as a micro-influencer. On this episode, we are talking about TikTok - what it is, what to do with it and why it's worth joining as soon as possible. Kayley shares her experience of growing on TikTok, how she creates her videos and why having a content strategy is important for future growth and brand collaborations. https://www.hermanaagency.com/ https://www.instagram.com/kayley.e.r/ https://podcasts.apple.com/ca/podcast/self-care-sunday/id1340719015?mt=2 https://vm.tiktok.com/9RHVB7/
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EPS 086 Being intentional in your business and life (Guest: Amanda Kelly)
19/11/2019 Duración: 44min#86 Amanda Kelly runs a yoga teacher training company that looks at the mental and physical aspects of yoga. She Trains people to become the best version of themselves while teaching and inspiring others to do the same. Amanda shares her journey of hating yoga to making it her full time job. We talk about the common roadblocks people face in life, how fear is a contributor to our limitations and some of the first steps to take towards your dream. Amanda walks us through her morning routine and how we should be setting goals + intentions for our life. https://www.amandakellyyoga.com/ https://www.instagram.com/p/Bwiq1sQBs5U/
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EPS 085 Changing the stigma of sobriety with a kombucha business (Guest: Suzanne Hampson)
12/11/2019 Duración: 41min#85 - Suzanne Hampson is the founder of Barstar Buch. In this episode, he shares her journey through the oil industry in Calgary, starting and selling a yoga studio and how she came to start her kombucha company. We chat about the stigma around not drinking and not having booze-free options. She talks about the business lessons she learned from the yoga studio and how she has incorporated them into this business. Why people should incorporate a charitable aspect to their business and give back. She talks about how Calgary needs more booze-frees and her plan for Barstar Buch. https://ilovethisbar.ca/ https://www.instagram.com/barstarbuch/
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EPS 084 The current influencer space and why comment pods should end (Guest: Brittany Kolba)
06/11/2019 Duración: 43min#84 Brittany Kolba is the founder of Hoola Life and a freelance social media manager. On this episode, we dive deep into influencer marketing, what we love and hate about it and how someone who is just started can still thrive. We talk about the algorithm and why Instagram shouldn't be seen as a competition. We give our opinions on comment pods, why they still exist and why they are harming the influencer industry from both the influencer and business side. We talk about why being genuine is important to stand out and how to use real engagement to grow your account. www.instagram.com/msbrittanykolba/
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EPS 083 One step at a time starting and growing a product-based business (Guest: Mitch Jacobsen)
29/10/2019 Duración: 36min#83 Mitch Jacobsen is the co-founder of Rviita, a natural energy drink company. Mitch shares his story of how he's always wanted to be an entrepreneur and why he decided to start an energy drink company. He's doing it differently than the big brand energy drinks in terms of marketing and branding as well as the ingredient list. After 2 and a half years, Rviita was launched with a successful ATB Booster campaign. Mitch shares the mistakes and roadblocks that have happened along the way and his advice for aspiring entrepreneurs. https://rviitalize.com/ https://www.instagram.com/rviitalize/
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EPS 082 Making the cents make sense (Guest: Kristine Miguel)
15/10/2019 Duración: 40min#82 Kristine Miguel is the founder of Caritas Company, a consulting and coaching firm. Kristine shares her journey from working a typical 9 to 5 for 11 years and then deciding to make the leap into entrepreneurship. She shares the biggest limitations and obstacles small business owners face and how to avoid some of the common mistakes she sees people making. We talk about attitude towards money and how that can affect a business. The scarcity mindset is something I constantly battle with so it was great to be able to talk to Kristine about it and hear her suggestions for changing that mindset. We also chat about money and relationships and what the best practices are when it comes to having open conversations about money with your partner. https://www.caritascompany.com/ https://www.instagram.com/caritascompany/ https://www.instagram.com/hustlebeyondlimits/
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EPS 081 The power of storytelling (Guest: Jeremy Lee)
15/10/2019 Duración: 43min#81 Jeremy Lee is the host and producer of Reading the Play podcast and Dinos Unfiltered podcast. Jeremy talks about how he ended up in the podcasting world and how he got involved with CIS sports without ever playing on a university team. We talk about the importance of storytelling and why it's so powerful for both brands and people. From all the athletes he has interviewed, Jeremy shares the most common factor in their success, what keeps them motivated and what non-athletes can take away as advice. https://www.instagram.com/lee.gacy/ https://www.instagram.com/readingtheplay/
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EPS 080 How to start a podcast
08/10/2019 Duración: 22min#80 Solo episode! Poolside is celebrating it's one year anniversary and in honour of the year this episode is my guide to how to start a podcast based on my experience. Google will also answer all your questions but I'm just here to share the real life experience.
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EPS 079 Understanding financials as an entrepreneur (Guest: Quan Ly)
01/10/2019 Duración: 51min#79 Quan Ly is the co-founder of McRally LLP and Evil Corp Brewing. He took both his passions, numbers and beer and created a life that worked for him. He shares his journey of going from a stable, 6 figure job to having to rent out his apartment to make things work while building his business. Quan explains why budgeting is so important and the sacrifices you'll have to make if you want to become an entrepreneur. He talks finacnes and the biggest challenges small business owners face when it comes to their books and how to avoid them. What you should have in place ideally before you quit your 9 to 5. Quan talks about why he also decided to start a beer company, how his skills from his first business transferred over and the process of creating the perfect beer. We talk about managing priorities and time and using the number of hours in a day beneficially to reach our goals. https://www.instagram.com/evilcorpbrew/ https://mcrally.ca/ https://www.instagram.com/quan_ly/
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EPS 078 Transitioning from employee to entrepreneur, a wholistic approach (Guest: Jana Boyko)
27/09/2019 Duración: 57min#78 Jana Boyko is the founder of All Her Business, a conscious business coaching company that focuses on helping women transition from an employee to entrepreneur in a holistic way. Jana shares her journey from working a typical 9 to 5 and when she decided to become an entrepreneur and how she took that experience and wants to help other women do the same. She shares her philosophy on entrepreneurship and why she thinks everyone can be an entrepreneur with the right support system. She talks about the biggest limitations and obstacles people facewhen starting a business and why mental health plays an important role. https://allofherbusiness.com/ https://www.instagram.com/allofherbusiness/ https://www.instagram.com/janaboyko/
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EPS 077 Creating inclusivity in the sexual health industry (Guest: Joey Pomerleau)
24/09/2019 Duración: 39minWelcome to the show Joey Pomerleau. Joey is the founder of Wednesday Co. Joey's goal with Wednesday Co. was to create an accessible, affordable product that was marketed to everyone regardless of race, age, gender, body type and sexual orientation. Joey shares his journey on why he started Wednesday Co, the problems he saw in how sex products were being advertised and how Wednesday Co is different from the big box brands. He talks about how he built the brand, what he's learned along the way and why he decided to give back. https://wednesdayco.com/ https://www.instagram.com/wed.co/
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EPS 076 Using cannabis to heal (Guest: Krystal Laferriere)
17/09/2019 Duración: 41minWelcome to the show Krystal Laferriere. For eight years, Krystal struggled with Crohn's Disease. Finally finding reprieve with cannabis topicals, Krystal made the entrepreneurial leap and started a wellness cannabis brand, Kanabe Goods Co., which eventually was acquired by Experion Wellness - a Health Canada Licensed Cultivator & Processor of cannabis in Mission, BC. Krystal stayed on with Experion and took on the role of Cannabis Wellness Expert - spearheading cannabis education, marketing and brand ambassadorship. She was named Lyfebulb Ambassador in 2018, which is a global support group for patients dealing with chronic illness and has fostered an online community for cannabis advocacy and chronic illness support. In the interview, we talk about the misunderstandings and challenges within the cannabis industry, how someone should start with cannabis products and why keeping yourself healthy is so important. https://www.instagram.com/xtra_ordinary_girl/ https://www.instagram.com/kanabe.goods/ https://www.in
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EPS 075 Supporting the bees and why your business should give back (Guest: Brianna Hallet)
10/09/2019 Duración: 28minWelcome to the show Brianna Hallet. Brianna is the owner and CEO of Swizzlesticks Salon and Spa. She shares her journey to becoming the CEO of the company, what the transition from employee to CEO looked like and how she has incorporated some of her values into the company. Swizzlesticks recently adopted 100,000 bees and we talk about how that initiative came about, why supporting the bees is so important to Brianna herself and to Swizzlesticks. We talk about the importance of having a charity aspect to your business and how to pick a charity to support. https://www.swizzlesticks.com/ https://www.instagram.com/swizzlestickssalonspa/ https://www.instagram.com/breezeyanne/
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EPS 074 Finding sustainability and radical transparency in the meat industry (Guest: Spencer Kerber)
03/09/2019 Duración: 52minWelcome to the podcast Spencer Kerber. Spencer is one of the co-founders of Bessie Box, a food-delivery subscription service offering the highest quality, locally grown, organic beef. Spencer shares how his interest in sustainability and the food industry led him to start Bessie. We talk about how important radical transparency is when it comes to a food business and really understanding why food is priced the way that it is. Spencer is on a mission to connect farmers directly to consumers and provide an affordable option for organic, humanely-raised beef. We talk about some of the issues with the current food industry, what Spencer has learned about farming, food and the food business since starting the company and what he hopes to achieve with Bessie. https://bessiebox.com/ https://www.instagram.com/getbessiebox/
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EPS 073 Finding a safe space to talk about public policy and politics (Guest: Kay She)
27/08/2019 Duración: 48minWelcome to the show Kay She. Kay is a practicing corporate lawyer with a passion for public policy and politics. She started Room Where it Happens in 2017 as a space for young professional women to come together to discuss policies and politics that were affecting their daily lives. Kay shares how and why she started it, what women can expect from the events and the types of topics that are discussed. We talk about how to have safe, respectful conversations about public policy and politics with the people around you, why finding a safe space to talk is important for developing confidence in our opinions and knowledge and why voting is so important and the key first step to take when standing up for what you believe in and making a difference in your community. https://roomwhereithappens.org/ https://www.instagram.com/room.whereithappens/
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EPS 072 Overcoming fear and find the path you're meant to be on (Guest: Stacey Foley)
20/08/2019 Duración: 55minWelcome to the show Stacey Foley. Stacey is a business and life coach focusing on helping creatives grow their business and achieve their goals. She shares how she ended up in the career path and why she loves helping people. We talk about brand strategy and why it's important to focus on depth as opposed to vanity. People crave connection and if you can fo that and get that to your clients, you'll have repeat customers. Stacey talks about why journalling is so important and how it has helped her grow in her life and business - and why actually writing down your goals is key to achieving them. We talk about finding a balance that works for you and why comparing yourself to other people is so toxic. https://www.instagram.com/thestaceyfoley/ https://www.instagram.com/thecollectivejoy/
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EPS 071 Finding a supportive network and community as a freelancer (Guest: Laura Kloepfer)
13/08/2019 Duración: 32minWelcome to the show Laura Kloepfer. Laura is a freelance creative strategist. On the episode, she shares how she ended up being self-employed, what a typical day looks like for her and how important having a morning ritual is. We talk about the importance of a thought-out social media strategy and how she keeps herself in the right creative mindset. We talk about how you can't do everything and the key to success is having a network and community of people you can work with to best suit your clients and projects. Laura gives her advice for people wanting to start their own business, why you shouldn't undercharge yourself and why listening to your intuition is so important. http://www.laurakloepfer.com/ https://www.instagram.com/laura.kloepfer/